Shelf Talks
Shelf Talks is the go-to podcast for entrepreneurs in the product space, offering insider insights on how to successfully get your products into retail stores and thrive on the shelves. Hosted by Roberta Townes, Shelf Talks features interviews with trailblazing female founders who have navigated the retail world. Each episode dives into real-life success stories, from building the perfect product to landing deals with major retailers. Whether you're just starting out or looking to level up your business, Shelf Talks is packed with actionable advice, expert tips, and inspiring journeys to help you secure your spot in retail and grow your brand.
Tune in to hear the stories behind the products and learn what it really takes to succeed in the competitive retail space.
Also if you are looking for more knowledge, host Roberta Townes book 'Shelf Talk: A Step by Step guide to getting your Product in Retail Stores' is available on Amazon.
Shelf Talks
3 Rapid Retail Questions with Sarah Vilenskiy, Founder of Blossom Essentials
Hope you have enjoyed the full episode with Sarah Vilenskiy, Founder of Blossom Essentials and took away some learning about the readiness it takes to launch in retail stores.
On this mini drop, here are 3 powerful questions I asked Sarah specifically about launching into retail stores - Enjoy! (and learn).
- What were some of the unexpected challenges you faced once your product was on the shelves?
- What would you say are the benefits of being in retail stores that are different from selling direct to consumer?
- Are there any resources or tools that you found particularly helpful in your journey?
Listen to the full episode released 5/12/25
Blossom Essentials Instagram: https://www.instagram.com/try_blossom/?hl
Blossom Essentials Website: https://tryblossom
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Reach out if you know of a female founder with an impactful brand and retail story and leave a review if you found value in this episode!
Purchase the book Shelf Talk: A step by step guide to launching your product in Retail Stores by Roberta Townes Buy Book