Olivia Abrams Co-Founder of TiCK MiTT Talks Shark Tank

What does it really take to walk into the Shark Tank — and walk out stronger as a founder?

In this episode clip from this week's full episode, Roberta sits down with Olivia Abrams, co-founder of TiCK MiTT, to unpack her unforgettable journey from building a mission-driven product to pitching on Shark Tank’s season finale  and Mark Cuban’s final episode ever.

Olivia shares the behind-the-scenes reality of getting on Shark Tank (including the surprising referral that landed her in front of producers), how she prepared for one of the most high-pressure pitches of her life, and what founders don’t see about the waiting, uncertainty, and emotional rollercoaster after filming.

You’ll hear:

• How Olivia prepared for Shark Tank by deeply mastering her category (to the point of “embarrassing a buyer”)
• The exact questions the Sharks always ask  and how to be ready for them
• How she divided pitch roles with her co-founder (and why that matters)
• What the real “Shark Tank effect” looks like on sales and inventory
• Why transparency with customers during post-air inventory challenges builds long-term trust
• The mindset shift required when your brand suddenly gets national exposure

This conversation is a must-listen for product-based founders, CPG entrepreneurs, and anyone dreaming of retail expansion or a Shark Tank moment of their own. Olivia’s story is a reminder that there is no playbook — only preparation, belief, and the courage to jump.