How to Pop Your Podcast Cherry with your Host Kate Porter

I love podcasting - Midlife Unlimited is like my second child!

So, as well as welcoming a plethora of fabulous guests on the show, I genuinely love it when it's their first foray into the wonderful world of podcasting. 

I thrive helping them pop their podcast cherry.

So this episode is me answering some of the questions I get regularly asked about podcasting, how I find guests for Midlife Unlimited, and my top tips for how to pop your podcast cherry.

And I've a special offer on a 90 minute 1-2-1 Pop Your Podcast Cheery Zoom with me - listen now for more details, and email me via the link in the shownotes.

Excited to hear from you, Kate x

Transcript

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Welcome to Midlife Unlimited, the podcast for women who want more. I'm your host, Kate Porter, the Midlife Metamorphosis Coach, and I know what it's like to feel stuck navigating the midlife maze. I've looked in the mirror and thought, who is that woman? So Midlife Unlimited is here to let you know you are not alone. You don't have to put on a brave face and put up with it. You don't have to play it safe. Midlife Unlimited is all about ripping off that mask and telling it like it really is. Nothing is off limits because together there's no limit to what we can achieve. So, welcome to today's episode. Now, in case you couldn't tell, I love podcasting. I'd even go as far as to say that Midlife Unlimited is like my second child. So, as well as welcoming a plethora of fabulous guests on the show, I genuinely love it when it's their first foray into the wonderful world of podcasting. I thrive helping them to pop their podcast cherry, helping you to pop yours. And regular listeners will know this has been the case with more than just a handful of my guests. So, for today's episode, I thought I'd go solo and answer some of the questions I get regularly asked about how I find guests for Midlife Unlimited and my top tips for how I can help you to pop your podcast cherry. So, why do I love podcasting so much? Well, because it combines my newspaper editor background with my award-winning coaching. So it enables me to create those conversations that really do change lives. And I knew from the moment I decided to launch Midlife Unlimited that it was going to be all about my guests and their midlife metamorphosis journeys, and the insights and advice and inspiration they could share with viewers and listeners. Because Midlife Unlimited has both audio and video episodes, don't forget. And without my guests and the listeners they attract, you wonderful people out there, there would be no Midlife Unlimited at all. So, as host, my role is twofold. Firstly, to find the right guests to share their stories, and secondly, to support, nurture, and cheerlead these guests throughout the podcasting process so that they enjoy it as much as I do. Whether they're just joining me to spread a message or reach new customers. Although I must stress again, Midlife Unlimited is not a business podcast. It goes so much deeper than that. So, how do you feel about being a podcast guest? Are you a nervous wannabe, a budding expert who's just not feeling ready to reach out, but you're sick of listening to podcasts and thinking I've got something better to say or I've got more to say than that person? Or have you been on a podcast but the whole experience has left you just feeling meh? You just don't feel that you did yourself justice. The conversation lacks spark, you weren't clear what you wanted to say, you didn't feel prepared. A potential minefield, I think you'll agree. But podcasting is booming. Midlife Unlimited at the time of recording is one of over 4.5 million shows. So why is now a good time to give podcasting a try? Well, you can reap the benefits from building brand authority and trust and increase your visibility and your search. You can reach your niche, you can talk directly to your ideal audience, and if podcasting for business is your goal, you can get those leads and sales by guesting on the podcast they listen to. And thirdly, and never to be forgotten, you can keep it real. Great podcast conversations build deeper audience connections, whether the show is an interview or panel format. So podcast shows need you. But how do you go about finding the right podcast for you to be a guest on? I say this because, in my opinion, the array of challenges that I keep seeing to get on as many podcasts as possible in a month or a week is missing the point. One banging interview on a podcast that your ideal clients listen to or your ideal audience will have far more impact than you doing rinse and repeat interviews by playing the numbers game. And doing this dilutes your expert status too. Do you really want to be known as renter quote? The kind of guest that turns up to the opening of a paper bag. Not on my watch. So I'm now taking May and June bookings from my popular podcast Cherry One-to-Ones. Now I don't do a hard sell very often, very rarely on here, but I've had so many people asking. There you go. Get in touch. In 90 minutes, I'll take you through the following four steps. We'll get clear on your why so that you can master your message. We'll create your podcast one sheet, and then you can target the right podcast. So you'll be all set to find those podcast guest opportunities. I'll show you how to do your research, find your ideal audience. We'll explore podcast hosts' varying requirements and pitch processes so that you can apply using your podcast one sheet. You can make that impact. After 90 minutes of me, you'll know your message. You'll be clear on the conversations you can contribute to. You'll own your eunus and be set to shine in your perfect imperfection. I'll also talk you through the tech from microphones and headphones to soundproofing. And I'll share my top tips for PR and promotion when it comes to getting the most from your podcast appearances. You'll become the podcast guest that hosts need to have on their show. So if you want more from podcasting, come on, let's pop your podcast cherry. Get in touch and book a one-to-one with me. And if you'd like to have a virtual coffee and brainstorm ideas for joining me as my guest on Midlife Unlimited, which is the first step I have with each of my guests, drop me a DM or email me, Kate at Second Spring Life Coaching. So thank you for listening. I look forward to tuning in next week because don't forget Midlife Unlimited has a new episode every Thursday available wherever you listen to your podcasts. So here's to being fabulous and flourishing together and living Midlife Unlimited. Come on, come on, pop your podcast cherry with me. Bye.