Unlocking the Hispanic Market Podcast
This podcast dives into business opportunities within the U.S. Hispanic market, focusing on how to connect with this influential consumer base. Hosted by Jorge Mañón, the podcast offers insights into demographics, cultural nuances, and effective marketing strategies.
If you're a business aiming to tap into this vibrant market, the podcast will provide expert advice and practical strategies to engage Hispanic consumers. Based on Jorge Mañón’s book, "Unlocking the Hispanic Market: Untapped Opportunities for Business Growth," highlights the economic power of the Hispanic population, which exceeds 65 million with a buying power of $3.2 trillion. Don't miss the chance to unlock significant growth potential!
Unlocking the Hispanic Market Podcast
Episode 12 : Comunidades Hispanas USA, The Geographic Distribution of Hispanic Communities in the United States
This episode provides an in-depth exploration of the Hispanic community in the United States, which is incredibly diverse. Distinct national origin groups form concentrated populations in various states. These communities have grown due to historical migration patterns, economic opportunities, and established networks that attract new arrivals. Below is an overview of the primary locations where significant Hispanic populations from specific countries of origin are concentrated.
The podcast information is derived from demographic data obtained from various sources:
1. U.S. Census Bureau – Data on Hispanic population distribution and largest Hispanic subgroups by state.
Source: U.S. Census Bureau, American Community Survey (ACS) https://www.census.gov
2. Pew Research Center – Reports on Hispanic migration patterns, state-level distributions, and economic contributions.
Source: Pew Research Center, Hispanic Trends Project https://www.pewresearch.org/hispanic
3. Migration Policy Institute (MPI) – Analysis of Mexican and Central American migration trends, state origins, and settlement patterns.
Source: Migration Policy Institute https://www.migrationpolicy.org
4. The UCLA Chicano Studies Research Center – Research on Mexican-American migration by state of origin in Mexico and settlement in the U.S.
Source: UCLA Chicano Studies Research Center https://www.chicano.ucla.edu
5. The University of Texas at San Antonio’s Mexico Center – Studies on Mexican migration, including trends by region and historical migration waves.
Source: UTSA Mexico Center. https://colfa.utsa.edu/mexicocenter