Unlocking the Hispanic Market Podcast
This podcast dives into business opportunities within the U.S. Hispanic market, focusing on how to connect with this influential consumer base. Hosted by Jorge Mañón, the podcast offers insights into demographics, cultural nuances, and effective marketing strategies.
If you're a business aiming to tap into this vibrant market, the podcast will provide expert advice and practical strategies to engage Hispanic consumers. Based on Jorge Mañón’s book, "Unlocking the Hispanic Market: Untapped Opportunities for Business Growth," highlights the economic power of the Hispanic population, which exceeds 65 million with a buying power of $3.2 trillion. Don't miss the chance to unlock significant growth potential!
Unlocking the Hispanic Market Podcast
Episode 25: Faith and Familia, The Role of Fe in Hispanic Influence
Faith isn’t just personal—it’s cultural. In this episode of Unlocking the Hispanic Market, Jorge Mañón explores how religion and spirituality shape Hispanic consumer behavior, family dynamics, brand trust, and community engagement.
From Catholic traditions and evangelical movements to modern spiritual expressions among Gen Z, faith continues to influence everything from household purchases to media habits. Learn how brands can connect authentically by aligning with values, not just demographics.
Whether you're in marketing, business, or advocacy—understanding the role of fe is key to unlocking deeper connections with the U.S. Hispanic community.
📚 Cited Sources & Research
- Pew Research Center (2022) – Religious Identity and Belief Among Latinos
https://pewresearch.org - ThinkNow Research (2023) – Latino Cultural Values and Faith-Driven Behavior
https://thinknow.com - Barna Group (2021) – Faith and Consumer Behavior Among U.S. Hispanic Christians
https://barna.com - Kantar U.S. Monitor (2023) – Inclusive Marketing and Values-Based Messaging
https://kantar.com - Mañón, Jorge (2023) – Unlocking the Hispanic Market: Untapped Opportunities for Business Growth
https://a.co/d/bMCNSx0
#UnlockingTheHispanicMarket
#FaithMovesMarkets
#FeYConsumo
#LatinoInfluence
#HispanicMarketing
#MoonfishMarketing
#LatinoFaith
#LatinxConsumerTrends
#CulturalConnection
#JorgeManonPodcast
#HispanicValues
#SpiritualConsumer
#RepresentationMatters