When Your Brand Finally Feels Like You (The Nicole Schmidt Story)

Last week, we talked about the cost of pretending and how sometimes we just have to "try things on for size" to find our true niche in the world. Well, this week, we have someone who has found her niche. She went from pretending to be "Positively Powerful" to living through the "Schmidts" in a very real, genuine, and authentic way. Her business has blossomed in more ways than you can imagine in four short years.

If you love hearing a success story, this episode, my friends, is one you don't want to miss.

What I hope you take away from today's episode... 

• It’s okay to "try things on for size." Finding your niche is a journey. Don't be afraid to pivot if your current brand feels like a costume; "trying on" different directions is often the only way to find the one that fits perfectly.
• Authenticity is your greatest shortcut. When you stop pretending and start "heart-branding," the work begins to flow. Content, design, and marketing become easy because they are simply an extension of your true self.
• Your hardest seasons can become your most powerful mission. Nicole turned her personal experience with the "Schmidts" of life into a business that provides genuine connection. Your lived experience is often where your most valuable business offerings are hidden.
• Give yourself permission to do it your way. Whether you are navigating grief or growing a business, there is no "hierarchy" or set of rules you have to follow. Success happens when you lean into what is natural to you, rather than trying to copy the "gurus."

Links to the cool stuff mentioned in this episode... 

Visit Nicole's website: LivingThroughTheSchmidts.com

Purchase her book or other fabulous offerings

Take a look at the Heartfelt Haven Community

Last weeks' episode: The Real Cost of Pretending

Links to connect with me... 

Book a Consult HERE! (https://caffeinecreative.io/consult/)

Email me HERE! theperfectblendcaffeinecreative.io