Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Content Amplified
How Do You Launch Products Internally?
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In this episode, we interview Amber Wuollet, a seasoned marketing expert with over a decade of experience in tech and financial services. Amber shares her insights on the often overlooked but crucial process of internal product launches.
What you’ll learn in this episode:
•The importance of aligning teams for a successful external launch
•Strategies for segmenting product launches into low-hanging fruit vs. moonshots
•How to create internal excitement with explainer videos and tailored content
•Tips for balancing creativity and risk in low-budget, high-impact campaigns
•Methods to measure and iterate for improved product launches over time
Amber also offers advice for marketers working with limited resources, showing how to make a big impact with scrappy, creative strategies.