Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Content Amplified
Mastering Customer Stories: Building Relationships and Listening for Success
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Masset - Content Amplified
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Season 1
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Episode 18
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Content Amplified is here to help you get more out of your marketing content.
Today's episode is an interview with Rachel Hennessy. Today we discuss 6 important keys in telling better customer stories:
- Building Relationships
- Active Listening and Observation
- Engaging Customer Participation
- Seeking Explicit Consent
- Focusing on Humanity Over Data
- Telling Their Story, Not Yours