Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Content Amplified
Boost Your SEO Content Creation: From Days to Under an Hour with AI
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Masset - Content Amplified
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Season 1
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Episode 16
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Welcome back to another episode of Content Amplified. In this episode, we interview PJ Howland, a seasoned expert balancing the intersection of SEO, content marketing, and artificial intelligence to redefine content strategy.
What you'll learn in this episode:
- How PJ Howland transitioned from traditional SEO to incorporating AI into content creation
- Strategies for scaling SEO content with AI while maintaining high quality
- Techniques for instilling a brand's unique voice into AI-generated content
- The importance of a thorough editorial process in crafting content that aligns with brand values
- Tips for refining the content production process to improve efficiency, cutting down the writing time from a day and a half to just 56 minutes
- The value of detailed documentation in training AI to produce content that meets specific brand standards