Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Content Amplified
How Do You Make B2B Content Fun
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Masset - Content Amplified
In this episode we interview Cassidy Gaertner, a seasoned marketing leader currently driving strategy in the tech and utility sectors.
What you'll learn in this episode:
- How to transform traditional B2B content into fun, engaging storytelling
- The secret behind turning a boring ebook into an award-winning murder mystery
- Why snackable content beats long-form in today’s market
- Creative ways to make your content more timely and relevant—even in "boring" industries
- Which distribution channels matter now (hint: it's not always your website)
- Why B2B marketers should rethink blog-first strategies
- The