Lit Up + In Flow
Lit Up + In Flow is a podcast for ambitious people who are ready to build success without sacrificing inner peace. Hosted by Amanda Campeanu, a Photographer, educator and business and mindset coach and Cassie Ellen, a videographer and video coach - this show explores a better way to achieve your goals—one rooted in balance, flow, and authenticity.
Through expansive, needle-moving conversations, Cass and Amanda share the behind-the-scenes of their businesses, mindset shifts, and personal development journeys. They dive into the strategies, challenges, and insights you need to grow your business while staying grounded and regulated.
If you’re tired of the constant hustle and want to build the business and lifestyle freedom that feels right for you, this podcast will leave you inspired, connected, and a little clearer on your path to success.
Lit Up + In Flow
E14: High Achiever, Here’s Why You Still Feel Exhausted (Even When You’re Winning)
If you’ve ever felt creatively “foggy,” always “on,” and never truly off—even when you’re not working—this conversation will change the way you think about your brain, your energy, and your boundaries. Dr Kristy Goodwin joins me to unpack why so many women in business are running on empty (even when they’re technically “resting”)—and what we can do about it.
We talk about how the performance pressure of content creation is rewiring our nervous systems… and how to reclaim your cognitive capacity without going offline for a year.
🧠 In this episode, we cover:
- What’s actually happening in your brain when you’re feeling “content fatigue”
- The difference between pseudo-rest and true rest—and how to tell if your breaks are doing their job
- How “digital pull” is silently draining your creative power
- Why working less isn’t the answer if your brain is still on
- Dr Kristy’s practical (and non-performative) strategies for content creators and business owners
- How to reset your nervous system to support sustainable visibility
- Why boundaries aren’t about restriction—they’re about reclaiming your brilliance
Dr Kristy is a neuro-performance scientist who helps ambitious leaders, entrepreneurs, and creatives optimise how they work and live — by aligning their business with their brain.
She takes the latest neuroscience, psychology, and biometric data — think: Oura rings and Whoop bands — and turns it into really practical tools for focus, energy, creativity and flow.
Website: https://drkristygoodwin.com
Instagram: @drkristygoodwin
Book: Dear Digital, We Need to Talk
⏱️ Time-Stamped Breakdown:
00:00 – Intro & guest welcome
01:01 – Who Dr Kristy is and how she helps high performers reclaim their energy
03:40 – The hidden success tax most ambitious women are paying
05:00 – Dr Kristy’s personal story: burnout, seizures, and a wake-up call from her own body
08:30 – Why high-achieving women are addicted to the hustle (and where it comes from)
11:00 – What it means to be in conflict with your “human operating system”
13:15 – The invisible ways technology is elevating your stress response
16:20 – What “email apnea” is and how it’s impacting your creative capacity
19:00 – Micro habits to regulate your nervous system (that actually work)
21:40 – Why your nervous system is the secret to magnetic content
24:10 – How wearable data (like Oura & Whoop) helps track stress and resilience
27:00 – Reframing productivity: the truth about your brain’s 4–6 hour battery
30:20 – Tools for resilience: from ice baths to boundaries that protect your bandwidth
33:15 – Dr Kristy’s Flourishing Formula™ for sustainable performance
36:00 – Why recovery needs to be built into your workday—not just your holidays
39:00 – How high-res rest = high-res visibility
42:00 – The default mode network and why your best ideas happen in the shower
45:50 – Macro seasons of life and leading during personal challenge
49:30 – The power of connection: oxytocin, co-regulation and the antidote to burnout
53:00 – Dr Kristy’s parting message on living in high-res
56:10 – The identity Dr Kristy had to let go of to step into this new way of working
59:30 – Outro & where to find Dr Kristy
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