Lit Up + In Flow
Lit Up + In Flow is a podcast for ambitious people who are ready to build success without sacrificing inner peace. Hosted by Amanda Campeanu, a Photographer, educator and business and mindset coach and Cassie Ellen, a videographer and video coach - this show explores a better way to achieve your goals—one rooted in balance, flow, and authenticity.
Through expansive, needle-moving conversations, Cass and Amanda share the behind-the-scenes of their businesses, mindset shifts, and personal development journeys. They dive into the strategies, challenges, and insights you need to grow your business while staying grounded and regulated.
If you’re tired of the constant hustle and want to build the business and lifestyle freedom that feels right for you, this podcast will leave you inspired, connected, and a little clearer on your path to success.
Lit Up + In Flow
E20: Chat GPT might be the fastest way to blend in (not stand out)
If your posts have started to feel flat, robotic, or just like everyone else’s… this episode will hit home. Cassie and Amanda get real about their own experiences with over-relying on ChatGPT for content, how it led to losing their “voice,” and why audiences are craving authenticity more than ever. They unpack the fine line between using AI as a supportive tool vs. outsourcing your soul, and share practical ways to bring storytelling, energy, and humanity back into your content. Expect honesty, laughter, and a little tough love to help you reconnect with your spark online.
⏱ Episode Breakdown
00:00 – Catch-up: life, grief, getaways & client work
03:58 – Cassie’s UK trip, strategy downloads & routines
08:22 – Today’s topic: has ChatGPT gone too far?
09:58 – When content starts sounding the same
11:42 – Why our brains switch off with AI patterns
12:58 – Losing creativity + outsourcing your own opinions
13:31 – Reflection: we’ve done this too
14:39 – Contributing to the “noise” online
16:01 – How to use AI without losing authenticity
17:26 – Where AI still works (emails, structure, clarity)
19:28 – Why personality + energy make content stand out
20:59 – The case for more video + showing your energy
22:47 – Storytelling as the ultimate trust builder
25:45 – The neuroscience of stories (oxytocin + empathy)
26:53 – Amanda’s redundancy story & why it resonated
27:29 – Cassie breaks down the anatomy of a great story
28:25 – Turning your stories into audience transformation
29:44 – Final reflections: create before you consume
31:00 – Our first (almost) 30-minute episode 🎉
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