Dual Coast Podcast

Renee Vardouniotis & Mitzi Campbell Bring The Rich Thinking

Russell Rogers and Dan Scoca

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0:00 | 56:47

In this powerful episode of Dual Coast, we sit down with Renee Vardouniotis and Mitzi Campbell, the visionary founders behind Rich Thinking.

What started as a movement is quickly becoming a force.. from their impactful conference to their upcoming book, they’re redefining what it means to truly think, live, and operate at a higher level.

We dive into:
– The mission behind the Rich Thinking conference
– How changing your mindset can change your entire life
– The discipline required to elevate your standards
– Building habits that align with success and purpose
– What to expect from their upcoming book

This episode is for anyone ready to break old patterns, think bigger, and step into the next version of themselves.

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SPEAKER_03

What's up, Dual Coast fans? Another very special episode of Dual Coast Podcast this morning with both the co-founders of Rich Thinking, Renee B and Mitzi Campbell. Renee and Mitzi, thank you so much for being here this morning.

SPEAKER_01

Thank you for having us. We are thrilled. Yeah, the way to start the day.

SPEAKER_04

Yeah. Awesome. Great to have you on. Yes. This is this is amazing.

SPEAKER_01

This it kind of is amazing.

SPEAKER_04

This is amazing. You know, here's the thing. You know, we we always talk. We talk about, you know, putting yourself into the room, right? We all have put ourselves into the room, and we have all met one another by putting ourselves in the room, you know, and and what can happen when you do, and what happens when you don't? You don't meet anybody, you know. The answer is always never asked. You never meet anybody if you don't show up. So if you, you know, we show we all showed up, and and here we are, you know, collectively on Dual Coast Podcast, uh, with both of you. This is absolutely amazing. We were talking off air about gold lamps and and lemons and peeled bananas and peanut butter, and you know, just we've come a long way. We've come a long way since that time. You know, Renee, we Renee, you were very raw back then, you know, when we had you know peeled bananas on a plate.

SPEAKER_02

Oh boy.

SPEAKER_04

Oh, you know, we were sitting, uh we were sitting in the not a lobby, but it was like a I don't know, courtyard of the hotel. We had an event, and Renee comes out, and Allison and Dan and I are standing there, and I think um Terry Yoffy came in a little bit later, and and we're all having a little something to eat. And you know, here comes Renee with a plate and a peeled banana on it. And we're like, what is that? Who eats a banana on a plate already peeled, which has got the biggest laugh? And that would be Renee Dean.

SPEAKER_01

Starting a trend, everyone's gonna do it now. Yes. So what's the problem?

SPEAKER_04

Nobody, it's nobody, nobody, just you, just me.

SPEAKER_01

No, no, I would have been there and mine would have been sliced. Sliced. I did end up slicing it, that was true, but I came out with a just unsliced.

SPEAKER_03

In all fairness, though, in all fairness, when you go food shopping and you see already sliced up fruit, do you not already do not walk over to the already sliced up fruit as opposed to buying the fruit that's not?

SPEAKER_01

Well, because I have a lot to say about this, but this is uh we'll talk off this podcast about it, but it's never fresher unless it's like you know, in the skin. You cut it yourself, and yeah, and because sometimes those pre-made things are just slimy and gross.

SPEAKER_00

I don't know how old they they are exactly. Yeah, I'm not a big fan of cut fruit, pre-cut fruit either.

SPEAKER_04

The only fruit that I really buy that is already peeled and cut is mango. Because when I when I go to Trader Joe's and I see that beautiful yellow that I know is gonna be tasty, that's the only time I buy peeled fruit. I do that. Yeah, mango is mango is the best.

SPEAKER_01

Matt mango is because it doesn't, it's not as like um juicy, so it like doesn't get all grimy and gross.

SPEAKER_00

Well, I think it's it's hard to uh it's kind of hard to peel on a mango, they're very slippery.

SPEAKER_04

I agree. So well, this this show is brought to you by Fresh Fruit.

SPEAKER_00

So um I don't know how we got on this topic. Well, I guess it's just Bienna. Because we're old. Yeah, exactly.

SPEAKER_04

Oh my goodness, so much. You know, uh when I think about when I think about like evolving, okay, when I think about growth, can't help but think about the two of you and where we, you know, you have come from over the last couple of years and just seeing your growth and what's happening with your with your business, with your movement of rich thinking, you know, and you guys have launched this platform. You've got a couple of um events underneath your belt. Correct me if I'm wrong, but I believe two set uh I don't know what you want to call them, summit events, seminar. Um, you've got a couple under your what is it?

SPEAKER_00

Conference.

SPEAKER_04

Conference.

SPEAKER_00

Conferences.

SPEAKER_04

So yeah. So anyway, you got a couple of those under your belt. You got another one coming up this year. You know, tell us tell us about individually your growth that's happened over the last two years. Renee, let's start with you.

SPEAKER_01

Oh, okay.

SPEAKER_04

Yeah, just you personally, what has happened? What's transformed, and then Metsy will jump over to you.

SPEAKER_01

I'm gonna be real with you. I finally feel validated for all the work I've been doing for the past five years. So, anyone out there that knows it, you know, as an entrepreneur knows the roller coaster that that comes along with making that decision to to create something that not every that doesn't exist, right? So it my visions when I went into this whole process of going out on my own and and getting out of the school systems and all that stuff was completely different than what it is now. So that's really fun to watch. Like when I look back, because I I had my heart set on doing a certain thing, but as as someone who is creating something, you have to pivot, you have to um go with the path of least resistance sometimes and what and see what's right in front of you and say, Well, this makes sense. So I think what for me is been I I finally feel that we have created something that is gonna stick.

SPEAKER_04

That's awesome.

SPEAKER_01

Yeah, and you all know what I'm talking about. It it's like, do I do this? I love this, but do I do that? Um, but then when you meet when you're met with a lot, I mean, after thousands of dollars of coaching and masterminds and all the things, I feel like I had a really great foundation for for launching something, but what I was doing wasn't it wasn't working, it wasn't hitting. So I had to take it further and and dig a little deeper and say, well, what is it that people want? Yeah, and people want events, and people want to be included in a platform that is rec that is uh you know, high high-end levels of people. And that's what we're we've created and we've built upon. And I'm so excited to be where we are now because I feel like fine, I've had you know how many p things I've had made to promote what I was doing and nothing stuck. And this this makes me feel good. I put it on, I feel good about it. I know what we're doing for others, like our rich thinking tide is lifting all the boats, and that is always been my goal. So that to me is is where I I mean, I could cry thinking about it. It's just so much fun to be where we are.

SPEAKER_04

Yeah. So you were in child development.

SPEAKER_01

Yeah, still am. Yeah.

SPEAKER_04

And still, okay. Um, so how how has that transition, you know, how is that transition, even though you're still doing it, but sure, um, how has that transition happened?

SPEAKER_01

So it initially was very easy for me to walk away from speech therapy to focus on something new. And then as time went on, let's be real, money runs out, and I'm spending money more than I'm making money. So I had to really think about well, that is my trade. I was a speech therapist, I still am one. I it well, that doesn't, that part of me, that piece of Renee, is never gonna go away. Um, nor do I want it to. I just think I structure it differently now where I make the choices on who I want to work with and when I want to work with them, as opposed to being told. And that is, I think, an entrepreneurial spirit, because after a while, you're you're not okay with someone telling you what to do unless it's something that's gonna help you push forward in your business. And then you're okay. Um, but my my therapeutic process has changed since starting in mindset work. I I the way I interact with students is a lot different now than it was. It was used to be very technical, and now it's more mindset driven. Where, you know, if those children don't believe they can do something, then I'm not gonna be able to convince them by just throwing um tasks at them. I need to kind of dig deeper with them and make sure that they understand the power of their mind and what it can do for them in in the therapeutic process.

SPEAKER_04

Sure.

SPEAKER_01

Yeah.

SPEAKER_04

Well, I need a lot of therapy and speech uh help. So I disagree.

SPEAKER_01

I'm digesting you as you speak, and I disagree.

SPEAKER_04

Mitzi, what is happening? Tell us, tell us, give us some background, give our audience a little bit of knowledge about who Mitzi Campbell is.

SPEAKER_00

Okay, sure. Um, well, for the before I became an entrepreneur, um, which started in in 2022, I was a college professor for my entire career. So I spent uh roughly 30 years in the college classroom teaching English, writing, composition. I also have a background in psychology. So I was using all of those um academic tools to teach for another institution, to teach in a university setting. And in 2022, I had kind of a hit over the head. The universe will hit you over the head and tell you it's time to stop doing something and start doing something new, start to pivot into something new. And I was feeling some dissatisfaction in the college. Um, you know, on the campus, things were changing. Let's face it, COVID happened, the whole thing and everything shifted. So I knew that that was not going to be aligned for me long term anymore, that position. And in 2022, I woke up one morning with Vertigo, and it literally, my whole world was spun around. It's such a metaphor, and when I look at it now, my whole world was spun around. And as I went through the healing process and figuring out why that was happening to me, and I had some neurological issues going on, I had to spend the next few years healing and growing. And that's when I started my podcast, and I started working in mindset and personal development, using all my educational and psychological tools to teach in what I say. I went from the classroom into the school of life, teaching in the school of life. And so, you know, when I met Renee through, I mean, the first thing I did, which you said in the beginning of the show, Russ, was got together with other people in the in the right rooms. And that was the first thing I did. I knew I had to join some groups, I needed to find other like-minded entrepreneurial people. And that's when we joined um a business sort of a coaching group and met. And then Renee and I saw that we lived close to one another. So we said, well, let's meet, you know, we are we're girls, so we had to meet for lunch. So we we had we met for lunch, and and that's where rich thinking was born. We just were like, you know, we we need to do something to actually bring people together because we can work with with people outside of that. We can coach, we can have courses, we can do whatever we do, we can write books, but there is nothing like the in-person experience, as we know, because we go to them, and you you know that's when that's when the energy is at its highest peak. So we wanted to to do that for people in our local area, Philadelphia, Pennsylvania, tri-state kind of area. And that's why we we started the original Rich Thinking Conference, and we're now in our third year. And in addition to the conference, we now have a book because we're both in school. We came from that academic environment, and it was just a natural transition, and it's a way of of continuing to bring a focus to the power of the mind. And when the mind and the heart are aligned and the energy is all firing and wiring, like what can happen is amazing. And we all know this because this is how we operate, but like people, there are so many people, it surprises me to this day, who don't know that they don't know that, and so it's our mission to reach those people just to say, you know, do you understand how powerful you are? And if I can it go through and at the age of I was 56 at the time when I became an entrepreneur, if I can do that at 56, and now I'm 59, and I feel like we're just getting started. So that's amazing.

SPEAKER_04

Yeah, congrats on that.

SPEAKER_00

Inspire others, especially um, you know, people who are kind of in that second half of life and thinking like, this is this is only the second half. Like, you know, we got the third and the fourth quarter to go. Like, this is amazing. We got a lot of time, you can do so much.

SPEAKER_04

Yeah, well, I'm gonna say on camera what other people that are listening are maybe thinking, like, Mitzi, you do not look old enough to spend 30 years in the classroom. 30 years? Are you kidding me? You're so fine, thank you. Wow, that's amazing, you know. So before Jan Dan jumps in, I because I don't want to leave this topic that we're on right now, yeah, is what take us intently and deeply into the initial conversation that you had when you first joined together. Because I think that's I think that's critical for people to hear, right?

SPEAKER_00

Because you know, what I want to say about that is when you meet someone and you feel a spark, whether that's a friend, you know, because sometimes we feel shy about saying to somebody, you know, I feel like we have some energy here, and maybe we should just exchange numbers and and like not even know what's going to come of it. But I think that for us when we got together, you know, we were just you know, it's going. And so we were just like, we need to do something. There needs to be something here. We just we just both felt it spontaneously and both said it because we're the both the kind of people who would not be shy and who would who would jump in. So um, you know, that's that's kind of what it was like, the energy of it. I don't know if Renee has anything to add.

SPEAKER_01

I mean, it was it's like everything else we've been doing, right? We make decisions based on how we're feeling at the moment. Some of those things end up being nothing, and some of them turn into this. And that is what the that I think it's important for people to know is that it doesn't have to be some monumental moment. It could just be a, hey, I think we should. I I I've been I traveled all over the country to go to these conferences. I looked up to see if anything was in Philly, and there's nothing here. So maybe we need to be the ones to bring you are it, yeah. We're it. And there are others I've noticed now, like people are coming out of the woodwork, but none of it is as I guess noticeable because we I didn't know that there was a couple conferences kind of local to me. Um, I guess I just didn't see the information, but we wanted it to be central to Philadelphia, not the surrounding towns, because that's where number one, it's easy for people to get to via flight or you know, or driving. And I also wanted it to be Philadelphia, you know, because you know, if we did it in Collegville, where I live, well, it's a big deal. Like it's it, I'm gonna get a bunch of local yokels over here that just want to like get free food. But but when you you know, it's like they they're like, Oh, I'll take a day off of work and go to this thing, and they're gonna feed me, I can just sit there all day. And that's not what we wanted it to be. We wanted it to be a very intentional space for people to come feel when you walk into the space, feel like there's like money everywhere because it's a casino.

SPEAKER_00

It's hard to not feel fabulous in that place, you know.

SPEAKER_02

Yeah, yeah.

SPEAKER_00

And you know, the thing I want to want people to know is that is that like for us, we you can just do things, and I think a lot of people forget that. And we we went, we said, okay, where are we gonna have it? Renee had an idea uh to have it at the live casino and hotel because her husband had been affiliated there, and so we went and we just booked it, and it was gonna cost us thousands of dollars, but we didn't care. We just we didn't know how we were gonna do it, we didn't know how we were gonna pay for it. We knew the money would come and it did, and that's what you have to you have to take the leap. You you have to you know push through the fear that that initially comes up and says, Oh, okay, well, if we do it, we're in. Like, you know, there's no going back. We've booked a major event space. Like this is not this is no joke, it's not small potatoes anymore. And we and that's what people should just think about pushing through that fear when you when you have an idea, because ideas will will stay only ideas unless you bring them forward and and really take the actions to make them real.

SPEAKER_01

And guys, just for your reference, that was in May of whatever year she was.

SPEAKER_00

We had it together by October.

SPEAKER_01

We we had it booked in June and promoted it for two months, and boom, it was in wasn't it in September the first one? It was the 24, right? In late September, yeah. September. So you're talking a crunch time, but we made it happen, and how seamless was it because we were aligned.

SPEAKER_00

And we just did it, you know, you just do it. Like this, this is I I'm I'm reading a book right now, and they have something uh they have like a premise that I think is really powerful. It's like if you want to do something, we we assign this major importance and we make things mean so much more. And if we just look at things as if we're just taking steps, it's a matter of fact, like you're going out to get a newspaper. If you think about going to achieve your goals as if you're going out to just get a newspaper, get a pack of gum, get a you know, something at the store, you just do it. We don't we don't think, oh my God, I gotta go get groceries today. And it's like a whole big thing. If you think about all of your major aspirations as natural next steps and treat it that way, it has such a beautiful way of unfolding with the sense of flow. And and that's what happened with the Rich Thinking Conference. It unfolded with a sense of flow. And because we're both very organized and uh, you know, we we we had the day, honestly, it went to the minute, nothing went wrong, knock them knocking on wood, and it was it was amazing. So uh it's it's possible, like anything is possible for people.

SPEAKER_04

Yeah, and if you question Mitzi and how organized she is, look how organized those lemons are right behind me.

SPEAKER_00

Those are those are in the lemons, any organized lemons. And she can probably hear you talking about her lemon. I love them.

SPEAKER_04

It's beautiful, I love it.

SPEAKER_00

It brings color to this, it is beautiful, and I love it too.

SPEAKER_01

You guys are such teasers. But I think it's really cool talking to you two because I was there, and I think Mitzi was when you guys decided to do this podcast. So this is this is just another symbol of anything's possible, you know. You guys don't even live on the same coast, yeah. This is an ungodly time of the day for you. So, you know, like this you guys are an example of this too. It's yeah, you know, it's having faith in the unknown and and believing that if you have if you're feeling something tugging on you to go for it and go. Guess guess what? If it fails, it fails. I mean, it it is what it is, you move on.

SPEAKER_00

It's all in your mind, it's just giving you data to move forward on. But that's where you guys are exemplifying rich thinking. What you're doing is rich thinking. Rich thinking means that you you you go into it, you immerse yourself in that, and you let it flourish and grow. And anything can lead anywhere, you just never know. It's like so fun to follow that, you know.

SPEAKER_04

Yeah, yeah. Well, Dan, when Dan, go ahead.

SPEAKER_01

That's no, it's okay. I just I the whole fun word, the F-U-N, I'm in, I love it. I'm having fun now. It's there's so many roller coasters, right? So when you're like going up that mountain, you're like, oh shit, like, is this really gonna work out? And then you go down, you're like, Woo, this is fun, right? Like finally, finally, and I keep saying that to people that we're talking to about um, you know, the event and our and our upcoming anthology. I'm like, this is this is fun, this is fun stuff. It's promoting yourself as the professional in your area. This is fun.

SPEAKER_00

And it's so it's important to, you know, being able to talk to Renee almost every day and have connections with people like you guys. This is a big um, a big thing for entrepreneurs because a lot of times we isolate ourselves, we're alone, we're tapping away at our keyboard all day, building, building, building, and we forget um that like a more a daily sense of connection with other souls and like you know, having that that spirit, that energy, like to bounce off of. And it's very important to to keep that alive. And and uh so we we love being able to do what we do and being able to talk to so many amazing people. And we have a lot of people signed up to be a part of this book, this anthology. And as we're going through the process, we're just talking and meeting more people, and you know, the connections are growing, and it's just all these little little tangents and little things that happen as a result of what you're doing. Like it's never ending, and to be able to think of that as the never ending flow of life and the way that one thing leads to another thing, and like Renee said, if it's if it don't work out, that's just one little step on the way. Um, and it it all comes together um to create. This beautiful life that we get to live.

SPEAKER_03

That's that's awesome. Amazing. Great job. That was incredible. Yeah, even in terms of the dual coast origin, honestly, we didn't know what we were gonna do right away. We kind of spit ideas back and forth between like newsletter, uh, you know, different things. And then uh, you know, we kind of solidified the podcast actually in Missouri, maybe a little bit before Missouri talking about it in Missouri. Yes, but uh Renee knew about before I even told her. She's like, Oh, I heard you guys doing a podcast.

SPEAKER_00

Renee knows everything, she she has a lot of connections.

SPEAKER_03

Yeah, so I mean, like, and honestly, we just took a shot, we put something together and we just went for it. We talked to a couple people, got made a couple of connections on how to do this, how to put it together technologically, a little bit, a little bit of that, a little bit of this, and uh yeah, took the shot, put ourselves in the room and went for it after that, right?

SPEAKER_04

It's funny because the day the day that we met, you know, met him, you know, as I came out of the elevator and when we when we met, because that was a small group of 30 people. Well, then I had already been talking with Renee for months and months prior to that. We we got connected that day, but then we didn't talk the rest of the day. But then through Renee, you know, we got connected with Dylan and Mustache Alex and Allison, and then we all met uh at the at the hotel I was at, Hard Rock Hotel, which the guys went to some other Hard Rock Hotel for, you know, and we were the girls and I were hanging out at the in the lobby, and we're like, where are these guys at? Well, they went to another place and then they showed up, but then Allison sat between Dan and I. So Dan and I really didn't talk a whole lot because they were talking. So anyway, but but it there was a connection there, and then some months later we ended up at another conference, and then you know, it just materialized just exactly the way that you're talking about.

SPEAKER_03

Exactly. Yeah, we just yeah, we spitballed, we put something together, and then we took that leap, like Mitzi was just saying, you have to kind of like take that leap and see what happens. You know, you can't just sit back and sit back, procrastinate, talk about it, take a leap and put it together.

SPEAKER_01

Yeah, I think you guys honestly, that you you put it together. How did you do it? Because you left your house and you and you got in the rooms, yeah. Yeah, how else would any of us have met?

SPEAKER_03

No, yeah, you gotta put yourself in the room. I say Russell the time, yeah.

SPEAKER_01

You have to, and Russell being from the West Coast, I mean, how would we ever how do you meet people? You need to you meet people through people, or you meet people when you meet them in person. It's very hard to build relationships through a screen.

SPEAKER_00

Yeah, yeah, you need to, there's a different vibration when you're in person with people. And you know, I'm all about the energetics of things, you know, and and and that that that is really the key because it's you can you can make a lot happen on a screen, you can make a lot happen with technology, but it's not really alive until you get in person. And so that's why it's important to do a combination of things, you know. You do you're gonna do you're gonna do all sorts of things. You're gonna do in person, you're gonna do your own things individually, you're gonna do things on screens with people, but um, you know, it's it all it all has a magical way of coming together, and uh it and it's a beautiful thing to notice.

SPEAKER_04

Very much. Yeah, very much. Well, we had a lot of uh we had a lot of good conversation around the table, and then we went up to the penthouse, which is where about 300 people were, and we ended up having to yell to have conversation because the music was so loud and it was just bumping, it was bumping up there. That's a great time.

SPEAKER_01

Yeah, yes, that's a great time too. Yeah, several uh get-togethers like that, and uh we're looking forward to possibly this year doing something like that around our conference just to keep keep the flow going. And uh it's important because when you're when you when you invest in going to a conference, you want to listen to what's happening at the conference. Sometimes you don't have time to really connect with who's around you because out of respect, you're listening to speakers and you want to give them your attention. So we've intentionally built in into our conference day times for people to mingle and and get to know each other. And what has flourished from there has been kind of like what you how you two have started this was like a relationship that went past that event. And and what what what happened from that event that it lasted past it, and that's the whole point, right? You want we want people to make the connection in person, and then there's a trust that gets built between you that you can continue through a screen, clearly, because you're on two different coasts, and Mitzi and I live like an hour from each other. It's it it seems like it's around the corner, but it's not when you're a busy person, you can't uh yeah, you know, yeah. Yeah, it's it our time is very valuable when you have big goals. Yeah, that's right.

SPEAKER_02

Yeah, and I mean, I think I'm both I have a question for you guys.

SPEAKER_00

Can I ask you a question about your relationship? Not on our show.

SPEAKER_04

Yeah, not on our show, Metsy. Can't do it.

SPEAKER_00

Yes, but don't you notice that now that you now that you um are working together, like you you it amplifies your your strengths as an individual, and then also it allows you to see how it fleshes out. Like definitely Renee and I have different strengths, and and we have learned how to really make that amplified, and and it really plays into our ability to build onto this. I mean, this is how we went from the conference to a book because we both we just learned about one another. And I think when you're working together with other like really ambitious people and uh in an entrepreneurial collaboration, you can learn a lot about yourself and what you do best and what you love doing, and then allow that to play off. So I wonder how that works with you guys. Um, like, you know, as you're doing the show, you how do you how do you feel about that?

SPEAKER_03

No, I I totally agree with that. I mean, we me and Russ talk pretty much every day now. And you know, just from that standpoint, you know, we spit bull ideas off each other, say, you know, how about we talk to this person, that person, that person. And then I both kind of think we get to utilize our own network simultaneously while we do that. Because Russ can say, listen, I can reach out to so-and-so, I can say I can reach out to so-and-so, get us on this, get us on that, put ourselves on other podcasts. I think is a key thing that we're trying to do now, a little bit more than ever. Um, just for exposure purposes. Um, and I think, yeah, we both play we both have certain strengths. I mean, I I totally agree with that. And you can it's funny too, because you know, I was never a talker, I was never a speaker or anything like that. I had nothing to do with this. I still work in medicine. I mean patients, but I don't talk on stages, right? And then, you know, I got on one stage in Missouri and I'm like, maybe I could do this, you know, maybe I could do this, and then Russ, you know, you know, then we put the whole thing together with the podcast, and now I've kind of gotten used to it, used to, used to it. Now, I would say that was a weakness of mine and is slowly becoming a strength. So it's funny how you could kind of change a little bit too simultaneously, transitional period as things kind of evolved.

SPEAKER_00

Yeah, exactly. You build confidence that way.

SPEAKER_03

Absolutely. What is that?

SPEAKER_00

It teaches you so much about yourself. It's it's a such a great self-awareness tool. Um, in the and I'm all about self-actualization and and noticing your that you're actualizing, noticing that you're doing you're going through this process as a human. Like this is what we do, right?

SPEAKER_04

Yeah, absolutely. We, you know, Dan and I, we we you you have your strengths, right? So we're working through this. And one thing that I immediately told Dan is I am not the tech person. So count me out. We got to either look to you or we gotta look to somebody else to be the tech person, right? So uh we you know, I kind of set that from the get-go, and then it really it naturally evolved with our strengths, yeah, right, to what we're gonna do for the actual show. Yeah, um, so you know, it just it just harmoniously came together. Um, you know, we're we're a good unit and we work well together, just like the two of you. And so um, you know, yeah, it's been it's been a great fun ride, and and we're excited about you know where we're going with it.

unknown

Yep.

SPEAKER_04

So yeah. So tell us you were aligned, 100%. So so you launched that you launched your conference, now you're launching a book. Tell us, tell us about the book. Yeah.

SPEAKER_01

I'm excited about this.

SPEAKER_00

Yeah, the book is great. Honestly, you know, I was talking to somebody yesterday, um, who one of our authors, and I it came to me, this book. Um, this is gonna sound a little grandiose, but it really feels to me like it's the next version of the secret. And I don't want, I don't, I I don't say that lightly. Like I I think that the the 30 top voices, the 30 people that are gonna be in this book, all have something to say that is genuinely life-changing. So you could pick up this book at any point and read any chapter in the book, and your life can be changed if you buy into it and take the, you know, take take it seriously what you're reading. But it is that kind of a book because we've got, I mean, we've got some amazing people in the book. We've got top level people in self-development in this book. And it it's it's just going to come together as like a tone. It's like a it's it's like a manual for mindset.

SPEAKER_04

You want to, I mean, you're posting about it. Do you want to share a couple about a couple of the people that are in the book?

SPEAKER_00

Go ahead, girl.

SPEAKER_01

Oh, you know, I talked. You you talked. Well, I think to preface this, the excitement from people that are pretty high level is what is fueling my fire. Because when you have someone who is super busy in the world and doing huge things agree to take the time to contribute to your book, you know you're on to something.

SPEAKER_02

Yeah. Yeah.

SPEAKER_01

Because they're not going to just do it for anybody. They're not going to, I mean, they're giving us their addresses so I can mail them something. Like it, there's a certain level of trust there where you know, I'm not going to go and stalk them at their house or give away their address where they, you know, people can, you know, there's a certain level of trust when it comes to that. And that I feel so grateful to have people that are doing the big things where we all want to be.

SPEAKER_02

Yeah.

SPEAKER_01

And being taking the time to contribute to something that they believe in because we presented it to them and could have easily said no or just ignored us. So for me, it, you know, and I didn't expect a response from literally any of them. I was like, I'm just going to reach out to these people. And I did. And I think that's another part of entrepreneurship that people they don't believe in themselves a lot to to make those bold moves and say, Well, I'm going to contact, you know, the situation, the Jersey Shore, which I did, by the way. Um, spoke to his manager. And I because I was like, if he wants to be a part of this, I would love for I didn't even tell him it's the story. Like the situation. I don't know about the situation, Renee, but okay. The ridiculous, the ridiculousness of it. But when you get people that are happy to be a part of it, you're it's very exciting. So NPS, most of these people are agreeing because we've met through events. I've been to major events, I've been, I've met people that are doing wild and wonderful things in the world that are remember what it's like to be at the level we're at trying to build something big. And this is what we're all gonna do for others when when it's our turn. We're gonna say, Oh, you need me to, I'm very busy, but I will take the time because I believe in what you're doing, and I was in your shoes at one point.

SPEAKER_02

Yeah.

SPEAKER_00

So we have when you when you get into this this world um of this this world where people are genuinely wanting to help other people to succeed in life, unfortunately, you do run into a lot of inauthenticity. You run into people who are not who do not have good intentions. And so I think when you establish yourself as someone who with genuinely good intentions, who who is authentic, who really is what you know walking the walk, that's when these people can see, because we we see the opposite so much, that they can see that this is the real deal. And they want to be a part of that because we want to be aligned with the people who are the the real givers in the game, and the people who are making a difference and the people who are authentic. Yeah, yeah. I mean, just to name a few names, we have Amber Lee Lago in the book, we have Coach Michael Burt in the book, we have Rudy Rystons in the book, um, Saul Blinkoff is gonna be in the book. These are all we have a NFL uh football player, who Ginger King is gonna be in the book. We just have so many, so many. And then we have a lot of amazing people who might not be as well known, but are also very heavy hitters in self-development with just just rich and powerful things to say. Right.

SPEAKER_01

And and they don't need to be famous.

SPEAKER_00

It's it's it's it helps if you are interested. You know, that's another thing people should know that are listening, is it doesn't matter how many followers you have. No, I want to I want to tell you just from being this business, like I kind of alluded to the fact that there's a lot of inauthenticity. Half of those people that you see, those followers are are not real. They are purchased, they're paid. That girl carrying the Birken bag, it's rented. Like it's this stuff is not real, and you cannot base your self-esteem, your life, your uh you know, aspirations and goals on what you think other people are doing just because they're putting it out there because it's not real. Yeah, and you know, it's very important to stay. That's why having a partner like Renee and and you guys too, you keep each other grounded, you can remind each other. Yeah, don't get down about that because it's not real. We're real. This is real, and what we're doing is real with the book, the the conference, and everything we've got going on.

SPEAKER_04

That's awesome. I applaud that. I applaud you. That's fantastic.

SPEAKER_01

Yeah, it's very a lot of fun, but it is it's hard. It's it's hard to make a name for yourself in this world. I mean, it you can see how many people are out there, and it looks like they're killing it, you know, whatever that's why they buy followers because it is hard, but exactly. It's it's very difficult, and it's and you can see through these things as you go along in the journey of you know what's really important. Is it followers? No, I'm happy I have 200 followers on our rich thinking Instagram because I'm like, that's 200 people, that's 200 real people, yeah.

SPEAKER_03

Real, yeah, people is is the key thing.

SPEAKER_01

They're real and they want to follow us, like they want to be to know what's going on, and that to me is more valuable than having a million followers. And who's looking at who how how are all those people seeing your stuff? They're not right.

SPEAKER_03

No, that's a good point. That's a good point. I was actually gonna comment on the Instagram authenticity in in authenticity, yeah, because that is like a huge thing now that people like the first thing you go to is somebody's social media page. All right, what's going on with this person? All right, hit go to the Instagram, check the Instagram, and you see they got 1.5 million followers, but it's like, okay, now you know everything in the around it is fake, you know, it's it's all in this different world, and you but the problem is that so many people believe that it's true. That's another problem. Is everybody's like, wow, look at this guy, man. He's on stage here, he's getting probably 50 grand to go on the stage. Like, but half it's probably not true, half it is a facade that just wants you to be sucked into that life, yeah. Yet, well, for lack of better words, conned into something that you're paying for.

SPEAKER_01

It's all aesthetics, yeah.

SPEAKER_03

It's all so.

SPEAKER_01

I mean, I personally it's so funny because I've I know that a lot of people's stories that have all like, and in my head, I'm like, well, I like I know my I'm very authentic and I I'm posting real things, and you know, if I post that I got a new car, it's because I can pay for it, not because I'm showing you, you know, that I'm at this car, and and then you're telling me that you can't afford a thousand dollars for something. Yeah, so it there's a lot of like of that going on where you reach out to people that seemingly have everything, and you find out very quickly that they don't.

SPEAKER_02

Okay, yeah.

SPEAKER_00

Yeah, when we we get to peek behind the curtain and um yeah, and it it is it's good though, it's all a learning process because it teaches you what not to do, right? It teaches you, you know, about yourself and your own values and what you want to be be building in aligning with. So it is it's all good, like it's all positive, it's all a net positive. It's absolutely true.

SPEAKER_04

So, what do you what do you guys do, both both of you? What do you both do to stay balanced in life? What do you both do physically? I know family and and all of that kind of stuff, but what is it that brings balance and what is it that brings health in your life to keep you on this trajectory of where you're going?

SPEAKER_00

Well, that's a great question. Yeah. Um health is top of mind for me, especially because it was kind of a health thing that that pushed me into this field in the first place. Um, I mean, for me, I because I think one of the advantages of being an entrepreneur is you do get to design your day a little bit with a little bit of freedom. And so, you know, for me, I try to start my day in a calm place. I do not look at the news, I don't pick up my uh, you know, I don't start emails right away. I take the time to do different rituals. I mean, it's it changes. I'm not, I'm not gonna be ever stuck in one uh very rigid routine, but like meditation is a part of my morning, um, reading is usually part of my morning, writing is a part of my morning, journaling, um, thinking about my dreams from the night before and thinking about my goals and thinking about what I'm grateful for, having my morning tea or my morning coffee and working out. I always will do um some type of a workout, some type of body movement, walking. And then after I feel like I've nourished myself a little bit, then I can start work. And and I'll start it early. You know, I will go on the computer early, but I'm very intentional about what I eat, very intentional about self-care and just making sure that um checking in and I feel calm. If something makes me feel uh um, I know I have to stop. Like if I'm I'm you know reading the news, like my my husband will say to me, and I love I just got married on Valentine's Day, so my husband is saying after I help you.

SPEAKER_01

I know your marriage is like, I haven't even told any of my family.

SPEAKER_00

I know, I haven't even done. No, I haven't told anybody, but I mean I have to announce it. But anyway, like you know, if he starts talking about something that's like stressful in the morning, I have to say, like, I'm not ready to talk about that yet. Like I can't talk about what's going on in the world and what's wrong with people. Um, I have to take care of me. So that's really important to me, and I'm I'm very um devoted to that.

SPEAKER_02

Yeah.

unknown

Yeah.

SPEAKER_01

Maybe that's what do you got? I used to have a very kind of strict morning routine because I thought I had to have one. Um, you know, because I that's all you, you know, you take the advice from all these people. You have to do this, you have to get up, don't look at your phone. Well, after a while it wasn't working for me because then I was feeling stressed out about all the things that I wanted to like before I even get out of bed, I'm emailing people back from the bed. Like, I'm like, I let me just get these things out of the way because I have two kids here that need me. So if I if I'm making my whole morning about, you know, Zen stuff, which is great, I do do that as well. But I have to get them, you know, up. Well, not really at this point, but I'm still their mom and I still have to be kind of be present. But the stress of not like knowing that I emailed someone and waiting for them, and because I have my hands on a lot of things right now. So like I have to, I have to compartmentalize with, you know, the therapy, like the avowals that I'm doing, and then you know, posting on our Instagram, and like there's a lot of things that I I don't think I would be able to be calm in the morning until I address whatever has happened since I put the phone down the night before. And then I get out of bed and I feel like I can start my day. So I'm kind of the opposite of this.

SPEAKER_00

And that's the thing, you made a good point, is your morning has to be for you, it has to be customized to what works for you, and that's why I'm not I'm I'm exactly the same as Renee. I'm not a proponent of of having a rigid morning routine. It it has to be what works for you, and you can change it. And if you feel like something's not working anymore, do something different. Like it's it doesn't have to be the same thing all the time, but you know the the little bits and pieces of things that you need, and you can just fit them in like a puzzle in your day, however they they fit best for you.

SPEAKER_01

Sure, yeah, and yoga meditation for sure is you know, some kind of body movement, something for your mind, something for your body, something for your spirit, you know, is all very important. And whatever that looks like, it could be different every day, like you say. But you know, sometimes we take advice really seriously, right? So if someone's really successful, like this is what I do, I have a two hour morning routine, and I'm like, look at the wow, do you have 80 hours in your day? Because that to me is a huge chunk of my morning, like to be to do that. But you know, we can't compare to Anyone else, what works for them might not work for you, or vice versa. And you just take whatever bits of components of it that work for you and you do it. And there's no shame in that. And I feel like for a long time I felt like, well, I don't have a morning routine, like I'm not gonna be successful like them because I look at my phone when I wake up, and everyone says, Don't do that, you know. So there's it works, it's different strokes for different folks. That's it.

SPEAKER_03

There you go. That's right. That's a good way to put it.

unknown

Yeah.

SPEAKER_03

So I want to ask this question. You guys put together this conference with high-level entrepreneurs, uh speakers, authors, people of high success level. But a lot of people who enter that room might have a scarcity mindset when it comes to finances. They might have been grown up that way subconsciously. Do you believe people create their own financial ceilings through subconscious beliefs?

SPEAKER_01

Yes.

SPEAKER_03

And if how would they break through that seal?

SPEAKER_01

Ooh, this is fun. We don't have a lot of time left.

SPEAKER_00

I don't know where uh well, I mean, one I'll just say one thing. There's a lot of different things people can do, but one thing is just to go eat that's super easy, is to go back into your childhood and and really take the time to think through what are the things that that are the obstacles that were created for me before I got to form my own beliefs about it. So, you know, how to, you know, the very simple using your journal, going in and writing it out, you know, remembering things your parents might have said, remembering experiences, you know, like I like I can remember, you know, being little and there were always the rich people, you know. Okay, that's the rich neighborhood. Those are the rich houses. And, you know, it was them, it was for them, not for me. And uh, you know, so thinking about what those things are and how they really do affect you moving forward in your life, you know, do you what is how is that your identity now? And you get to choose your identity, so you get to say, I'm choosing a different truth for myself. And this this is a very long process.

SPEAKER_01

Yeah, a level of awareness you have to you have to choose to want to do that. And and once you choose to want to change your story and your narrative, then it that then the work starts and it doesn't ever stop. It never stops, you know, it doesn't ever stop because we we have the capability to rewire our brains, and people, this is something people don't understand. And it's it should be number one lesson we learn as humans, as is that someone else's beliefs don't have to be your reality. And what once you get around people like in rich thinking, you know, I've had some people respond and say, Well, I don't know how to get rich, I can't be in the book.

SPEAKER_02

I'm like, that is so not what is the problem with this, I don't know how to go get rich either.

SPEAKER_01

Like I'm I'm waiting, I'm waiting for it. You know, like it's it's it's you know, what part of the your life can be rich? It's not just in your bank account. It is your health, your your relationships, it's uh your religion, your belief system, your your kids, your what you what you ingest, uh uh social media you ingest, what you're ingesting food, all of that stuff. When you have a rich thinking in all of that, then it abundance comes out everywhere else. And I think that's what people mistake. They're like, well, I don't, I'm not making them out of money. And well, who the hell cares? Like the money is just a kind of a result of having a rich thought process.

SPEAKER_00

Yeah, and you can't think about the money can't be the goal, it has to be um the I'm the this book that I'm reading right now, it's actually it's a really cool book. It's called Reality Trans Surfing. It's kind of a little woo-woo, but it's very, very fun. And one of the things they talk about is have the goal be the goal, the thing be the goal, not the money. So we think if I had a lot of money, I could buy the car I want. But instead of focusing on getting the money, focus on getting the car. How are you gonna get the car? And that sounds a little bit materialistic and maybe counterintuitive, but it makes more sense because then things will naturally unfold and you'll get to that car. Like, you know, when I was in when I was little, I wanted to be a teacher. And I just naturally took the steps to become a teacher. I didn't think about it like, oh, I need the money to go to college to be the, you know, I just went for the goal. And we all do that, you've done it with things in your life. So think about it as the the specific things that you want, and they don't have to be objects, they could be experiences, they could be a lifestyle or whatever, but one at a time and just start banging them out. Just start, just start going to get them, like you're going to get a newspaper in the morning. And it really, for me, has created such a shift. Um, we place such a major importance on the money, the money, the money, and it becomes a source of anxiety. But money is just energy, and there's so many good books about, you know, you can go out. This is another really good tool. Just go get a great book about there's so many. I can give you a list, I can we can give you a whole list of books that people can read. But it's all about just making a shift. And it's like, you know, we all know somebody like I have this friend, he had a has a lot of money, and he always has like a Lamborghini in the garage and a Ferrari, and he's got all this stuff. And recently something happened, um, and he had less money, let's just say he he didn't have the same level, and he's not worried about it because he's broken through a the barrier, he knows he can just get it back. And when when you get to that point of like, I don't worry about where my next uh, you know, my breakfast is coming from. I know it's gonna come. And even it's it's so if you can sort of translate that and and somehow continue to just focus in on living your best life and being happy and cultivating those high-level emotions. It's all about like the high emotions and the frequency and all the energetics that are around it. And it and then it it comes, it happens, and you live a rich life, regardless of how much money you have in your bank account.

SPEAKER_04

Yeah, that's right. That's right. Last question wellness is not about perfection, it's about progress. Tell our audience from each of you what does that statement mean to you?

SPEAKER_01

Repeat it. I just don't know what that is.

SPEAKER_04

Great answer. Umness is not perfection. Yes, it's progress.

SPEAKER_01

There's no perfection out there. What is perfect? I don't even understand why that's like a word.

SPEAKER_02

Good answer. Uh good answer.

SPEAKER_01

We don't we don't hit our peak and like go back down. Like we are constantly going up in our lives, right? I don't want to be like, oh, I made it. No, that there's no there's no making it, right? You have to make it along the way. So we don't want to hit a peak, guys. We want to keep going up until we're no longer here. Then you could say you, you know, then you could say you made it, but it's the consistent work that I I know personally I've done on myself over the past five years, even has it has illuminated my life because I know that I have a choice to wake up and say, thank you. Um thank you for another day. I'm here, I'm breathing, the sun's out. Oh, if it's raining, okay, it's raining, the flowers need rain. Like it's your thought process of how you choose, because it is a choice to spend your day and how you want to feel is completely up to you. And but that takes a lot of work and practice because there are times where you just feel that valley, you know, everyone knows it. There's a couple days you're like, man, I don't, I don't know if this is right for me, or I'm exhausted. I don't feel like doing this anymore. I'm I don't want to get on that call. I don't want to write that article, I don't want to do, but we don't can't listen to that. You can't listen to your feelings. You you have a job to do, you do it. If you if you need to take a couple of days off, that's what you do, that's what your body's calling for you to do. So there's no failure in it, you know. Purposeful, purposeful rest is important for people like us that have big goals and big dreams, because if we don't rest, we're gonna burn out.

SPEAKER_02

Yeah.

SPEAKER_01

So, but that it's all awareness, everything is awareness. So aware that you're have how you're feeling when you wake up. Because if you're feeling like eh, you have to do something to get your vibe up. You have to, you know, jumping jacks, listen to your favorite song, hug your kid, play with your bunny like I did. I play with my bunny. So, like anything that's gonna lift you is what's right for you in that moment. So if you're only getting 40 that day, at least you're giving 40, right? So, like that, but it that's all mindset work.

SPEAKER_02

Yeah, it is, yeah, it is.

SPEAKER_01

And you know, me choosing to go to yoga when I'm like, oh my god, it's so hot in there that I don't know if I could do it. But I'm like, I stopped listening to that. I'm like, I know how I'm gonna feel when I leave there. I'm gonna feel amazing.

SPEAKER_02

Yep.

SPEAKER_01

So let me just get myself there and let me just, or if not, I go for a walk around my neighborhood, you know, if I don't feel like doing that, but that's kind of the recipe for a heavenly life is making those choices and saying, you know, this is this is how I want to spend my time, this is how I want to feel. It is up to us, and many people understand that it is all a choice, yeah.

SPEAKER_00

I mean, and I would say, like, if you I always think about the the Japanese um philosophy of wabi-sabi, everything is impermanent, imperfect, and incomplete. And if you can embrace that, it's not, it's it's it is imperfect, it's beautifully imperfect, thank God. Because imagine how boring life would be if perfection was real. Perfection is not real, and so the idea of progress and continual progress and embracing that life is just a progression, that's life. It's a progression. And um, and always being in the moment where you are on that continuum is the key. And not worrying about the past, not worrying about the future. They don't exist. Yep, they don't exist. Time is it time is not what we think it is.

SPEAKER_01

Let's just say oh, we could go on for hours about it.

SPEAKER_04

I could go on, yeah.

SPEAKER_00

But anyway, yes.

SPEAKER_04

This is deep rich thinking.

SPEAKER_00

Deep deep thinking. That's our next one. Deep thinking.

SPEAKER_03

There you go. Yes. This has been an amazing podcast. Every single second. This was great. Uh Renee Mitzi, where can people find Rich Thinking? Where can they how can they reach out to you? Where can they find it?

SPEAKER_00

Uh we have a website, richthinking.org. Um, you can go on there and we we continue to um give you all the information for coming up for the 2026 conference. We have the 2025 conference on there so you can see what it was like last year. And we're gonna start putting um our speakers on there very soon. We'll start talking about the conference itself once we get the anthology pieces all locked in this spring, and so people can follow. If we we both have um websites, I've got witsycampbell.com, winning has ready.com, we're both on Instagram.

SPEAKER_01

Find us, message us. I mean, I we are open open to bring out we love meeting people that are aligned with us because that's what we need. We can't do it alone. That's right. Awesome. Yeah, awesome.

SPEAKER_00

Thank you, and thank you for having us. This was a really great way to start the morning. We appreciate you. Thank you so much.

SPEAKER_04

Yes, great conversation today.

SPEAKER_03

Appreciate you both. Thank you.

SPEAKER_02

We appreciate you.

SPEAKER_03

Thank you. Of course, thank you so much, everybody, for listening. Please check us out on all social media handles at Dual Coast Podcast. Please check out Renee, check out Mitsi, check out their individual websites, and please check out Rich Thinking. We will see everybody next week. Thank you so much for listening.

SPEAKER_02

Bye.