The B2B Content Show
The B2B Content Show is a weekly show from EventShark where Jake Clare and Ding Zheng sit down with marketers, founders, and business leaders to talk content strategy, LinkedIn, video production, and event marketing.
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The B2B Content Show
Top 10 B2B Content Predictions for 2025
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What’s next for B2B content in 2025?
In Episode 2 of The EventShark TV Podcast, Jake Clare & Ding Zheng dive into their top 10 B2B content predictions for 2025.
Chapters:
00:00 Welcome to the pod!
02:07 Prediction #1 Founders go full content creator mode
08:05 Prediction #2 Video isn’t a “nice to have” anymore
13:01 Prediction #3 In-person content takes off
17:22 Prediction #4 Collaborative content takes center stage
23:35 Prediction #5 More niche content shows
27:00 Bonus Prediction
29:57 Prediction #6 AI-generated video picks up mainstream late 2025
34:47 Prediction #7 Creative norms get smashed
38:21 Prediction #8 LinkedIn’s video feed continues to gain momentum
39:20 Prediction #9 Quality over quantity wins
43:59 Prediction #10 Live streaming finds its place in B2B
49:26 Outro
To learn more about leveling up your B2B content visit us at: eventshark.io