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EventShark TV
EventShark TV is the official podcast from EventShark, where co-founders Jake Clare and Ding Zheng share their approach to creating better B2B content.
The podcast is designed for marketers, sales leaders, and content creators who want to understand what works on LinkedIn and beyond.
Each episode covers practical strategies, real-world examples, and conversations with B2B leaders about the power of creative, results-driven content.
EventShark TV
Tim Davidson on LinkedIn Ads, B2B Content, & How He Ended Up in a GaryVee Book
Episode 6 is here — and it’s a fun one.
We sat down with B2B creator and LinkedIn ads expert Tim Davidson (aka the fruit-cutting legend) to talk all things LinkedIn, B2B content strategy, and LinkedIn advertising best practices.
This episode covers:
— What most marketers get wrong with LinkedIn ads
— Why thought leadership ads might be your secret weapon
— How to build a content engine that actually drives pipeline
— Tim’s personal branding journey (and his biggest mistake)
— And yeah… how he ended up in a GaryVee book without even knowing
This one’s full of laughs, knowledge bombs, and some Saratoga sparkling water reviews.
Timestamps:
0:00 Intro
2:25 Rapid Fire Questions
2:39 Worst ad trend on LinkedIn right now?
4:06 Audio on or off for LinkedIn video ads?
4:31 Best content to post on LinkedIn for running paid?
5:08 How important is your creative for LinkedIn ads?
5:44 Biggest mistake early in content?
7:03 If you had $1k to spend on LinkedIn ads right now, what would you do?
7:34 Best marketer of all time?
8:39 Tim in Gary Vee's book
11:50 Best LinkedIn creator or follow
17:50 Thought leadership ads on LinkedIn
21:17 30 second challenge
22:50 What people get wrong with LinkedIn ads
25:30 Most underrated LinkedIn ads format
30:38 Importance of creative in LinkedIn ads
33:10 LinkedIn organic
38:03 Tim’s pipeline mistake + Ding’s solution
40:19 Hot take about LinkedIn
43:25 Dark social + Personal brand
45:15 B2B Rizz company name
48:26 Outro
🦈 New episodes drop every other Wednesday — subscribe so you don’t miss the next one.
#B2B #LinkedIn #B2BMarketing #LinkedInAds #MarketingPodcast #BusinessPodcast #Podcast