R.E.A.L. Real Estate Agent Life Podcast
🎙️ Welcome to the R.E.A.L. Real Estate Agent Life Podcast, hosted by Shane Kilby & Duane Murphy ! Each week, we bring you actionable tips, expert insights, and inspiring stories to help real estate professionals thrive. From lead generation and marketing to negotiation and mindset, we cover it all. Perfect for agents looking to grow, learn, and succeed. New episodes drop every week —don’t miss out! Subscribe, share, and join the conversation. Let’s elevate your real estate game!
R.E.A.L. Real Estate Agent Life Podcast
Rookie To 52 Closings
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52 closings in your first year sounds like a highlight reel, but the real story is what happens after the adrenaline fades.
We sit down with Andrea Kugler, a Cincinnati and Hamilton, Ohio real estate agent who’s now a brokerage co-owner and newly building a team, to talk about what it really takes to grow a sustainable real estate career from the ground up.
Her journey starts nowhere near real estate: nutrition school, personal training, multiple jobs, and a moment of honesty where she admits there’s no longevity in what she’s doing.
Andrea shares how a mentor (who later becomes her father-in-law) kept pushing her to give real estate a shot, why she finally went all-in, and how she handled the steep learning curve that comes with high volume production.
We dig into the difference between hustle and structure, including the turning point many agents hit: business dips, follow-up gets messy, and you realise “work harder” is not a system.
We talk CRMs, lead nurture, relationship building, and why you can’t live on 16-hour days forever.
We also go deeper than transactions.
Andrea opens up about loss, taking time away when her mom battled breast cancer, and returning to a pipeline that felt like starting over.
The conversation lands on grit, rejection, social media criticism, and a wild metaphor for business growth: training for a triathlon even though she can’t swim yet.
If you’re a new real estate agent, a solo agent trying to scale, or someone thinking about building a real estate team, there’s a lot here to steal.
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Cold Open And Host Banter
SPEAKER_01From overcoming first tests, join us as we score the journeys of industry veterans at Ruffies Alive. Get ready for bi-weekly episodes back with advice, feedback, and mentorship from the best in the business.
SPEAKER_03And it just glitched right back. Welcome to another episode of Real Estate Agent Life. It would not be the start of one of our episodes if it wasn't for me stuttering, stammering, missing the cue, watching the countdown, and then staring into space. It just wouldn't be another episode without that. So as you know, that is my co-host from down south from the great humid state of Alabama. State of Alabama, Mr. Shane Kilby in the house today. I am Dwayne Murphy, and I am from the much superior state as was identified in a previous episode of Wisconsin. Coming from coming from Cowtown. So here we go. And I tell you what, uh, like always, we put these together. We go out, we try to meet some of the most amazing people in the business, uh, up and comers, ones that have been doing it, ones that are are making it happen right now and doing it. And we found we found another one. Isn't that something? We keep finding one every every podcast episode. They're out there. They're out there. You just have to look, and then you just have to ask some questions and then open your ears and listen. And this is gonna be one of those episodes you're gonna want to do just that. Put down whatever you're doing, turn up the volume a little bit, tune in. There's gonna be nuggets that you're gonna gather. And uh Shane, who do we have today?
Meet Andrea And The 75 Hard Mindset
SPEAKER_02Today we have a special guest. She is, I guess you would say she's one of our tribe associates that uh that frequents a lot of uh John Cheplak's events and um and Alec Chepplack's events and Shannon Chiplack's events. Uh this is Andrea Kugler, and she is from the great state of Ohio and she services the Cincinnati and Hamilton. Dayton, yes. And you're in the middle and the Hamilton, so you service both. And we noticed a few other similarities that Andrea has successfully completed. Or did you complete 75 Yes.
SPEAKER_00I failed more times than often. I've done it a lot of times and I've done it once and failed a lot.
SPEAKER_03I'm gonna say it's confession time. Come on now, we gotta be honest with the camera.
SPEAKER_02Yes. Look, I've I have I have as well failed more times than I have completed it. But that's a that's one of those programs that even when you fail, like it's it's a good I mean it's no none of us like to fail, especially if we're wired as a high D, we don't it we're not good. I'm not a good loser. I don't I don't accept that. But in a program like that, if you know 75 hard, like I guess if you didn't fail on day three, right? It sucks with day 53, but if you do fail on that journey, at least your mind and your and your focus and your your heart was in the right place. Um if you get up and dust yourself off and start back over at the beginning, and uh then it's just gonna be that much more rewarding for you when you uh finish up. So it's interesting though. Andrew's got uh a great backstory that uh we're gonna let her share with you guys um because she's not always been a successful real estate agent uh climbing through the ranks. She, like the rest of us, at some point in time said, you know what? I think I want to sell real estate. Looks looks pretty interesting. Andrea, take us down the backstory before real estate. Who were you? How did you get how did you decide to end up in this crazy business with the rest of us?
From Nutrition To Real Estate
SPEAKER_00Yeah, so my journey into real estate is a random one. And I'm now co-owner of my brokerage and just recently started a real estate team. But I went to college for nutrition and uh science and wanted to be a dietitian, graduated, I was a personal trainer, and then I realized, yeah, I absolutely don't want to do that, but I have this four-year degree now. So I worked as a personal trainer and I was working four jobs at the time. I wanted to get back into dance, kind of the athletic things I was doing. So I cheered for the Cincinnati Bengals for a couple years, and I was working all of these different jobs in my early 20s, and I was like, man, I don't love what I'm doing. I don't hate it, but I know there's no longevity here, but I didn't know what I wanted to do. And my broker now, who is now my father-in-law, but at the time was not my father-in-law. I knew him from growing up and he had randomly called me one day and said, Hey, I just fired my assistant. I know this is completely out of the blue. I think you'd be really good at real estate. I know you're organized, I know you're gonna talk into people. Will you come work for me? I was like, absolutely not. I don't know a single thing about real estate. And he just kept calling me. He's like, Come on, please, like if you hate it after a month, you can quit. I don't care. You can walk out anytime, but please, I think you'll like it. So I gave it a shot and he was right, after four months or after four weeks, I was like, okay, I can consider this. So I quit some of my other jobs, kept the one personal training job I had. And then he's like, Look, I believe in you. I'm willing to pay for you to get your real estate license if you quit everything else and go all in on real estate. And so I was like, Cool, sweet. Quit my job, went all in, and I got licensed. And in my first 12 months as a solo agent, I closed 52 transactions on my own. So it's when I did it, I'm a very determined person. Um, I also had that good mentorship and somebody that believed in me. And, you know, he made sure that I knew what I was doing. He gave me a lot of that support, but I just was like, all right, this is sink or swim. If I'm gonna go all in, I'm gonna do it. And that first year really gave me the confidence. And I did a lot of real estate. I had a lot of failures that first year, but I realized, wow, I really love this career and I think I can do more with it. So that's how I got into it.
SPEAKER_0252 years 52 sides in your first year. And you you said you ran into a lot of hurdles.
SPEAKER_00Yes. I I feel like it was like the fast track to real estate, which I feel I still learn every single day, right? There's no same day in real estate, but that year I I learned a lot.
SPEAKER_03So that that's a ch that's a clo that's a closing a week. That's a transaction a week. So the time lap of that would have been 2019?
SPEAKER_00Um, it was like 2020. It was post-COVID, 2020, 2021. So the market was crazy at the time.
SPEAKER_03Yeah, but still, take nothing away from that amount of volume.
SPEAKER_02Oh my. But but wait a second. For the listeners, for the viewers, 52 trans, there's only 52 weeks in a year. All right. Dr. does have his shoes off right now because he was twice. And she has to sleep. She is shares she had hurdles, and not every transaction she touched closed. So you got those to deal with. So I mean, I'd probably say it's easy to say you probably come in contact with a hundred transaction potentials and close 52. You know, it's somewhere much greater than 52, right?
SPEAKER_04Yeah.
SPEAKER_02That's um that's pretty amazing. Like that's um, I would probably say that is a very, very, very low percentile of agents in the country and to ever have closed that many in their first 12 months. That's huge.
SPEAKER_03My gosh, I think you could take that 52 sales and state that 50% of all agents in the United States have never sniffed that in one year. I mean, that number that number's probably higher than that. Yeah, I was gonna say that number is probably well beyond 50%. I was trying to be kind to the other 50% and give them love, but you know, if we're gonna be real and be honest, right? It's that uh in business there's that that rule or that statement that is always uh thrown around out there that 20% do 80%. So 20%, the 20% that have success do 80% of the work. And in real estate, I've always stated it's night more like 90-10. There's 10% of the agents that are doing 90% of the volume.
SPEAKER_02And so let's let you know, and and so those were the COVID kickoff party, though. The market was nuts, but that doesn't mean that she had the experience, right? I mean, you can be in an order-taking business, and those were order-taking years, and a lot of agents got licensed then and you know, closed 12 units and or 18 units, and and well, I like this business. Pretty good, it's pretty good, not too bad. But I mean, that doesn't prepare you for that many that much volume, that many units. Like you had to learn, you probably had and you shared that you had great mentors, you know, and and great uh uh great great people around you. But I don't know if if if you just if you're just now catching this or or watching this, like when we started this conversation, we uh we we were talking about how did you come in contact with the Chiplacks. And uh in that conversation, uh she disclosed that she had reached out and with a a well-respected associate in the commercial space where she's at, and asked for suggestions because she wanted to take her business to the next level. Well, I think you've definitely put on the right track. I think you have definitely set on the right track. So let me ask you this. So you start out first year 52 closed units. What's the trajectory look like today? Because I mean, in year one, I don't want to do real estate, I don't know anything about real estate, so I think I'm just gonna close 52 units and now I want to I'm gonna buy part of this brokerage, I'm gonna I'm gonna be part owner of this brokerage. And then of course I got the the seed in my head for a question here shortly is about the father-in-law transition, but we'll get there. We'll get there. Um, share with us the rest of the transaction since uh in the over the next few years.
SPEAKER_00Yeah.
Closing 52 Deals In Year One
SPEAKER_00Yeah, so today, right now I average about 40 to 50 transactions a year as a solo agent. And it's funny, my next year I did 47 units. My third year, I had a bit of a dip. And I think it was at it was 33 units, I think, which is still good. But for me, this was a turning point kind of year because I realized that when I first started, I again, I was like sink or swim. So I would call anybody, I would do anything. I'd work 16 hour day, I'd work multiple 16-hour days. Like I was going to make real estate work. And then, you know, you start to get the referral business going a little bit. And our brokerage, family-owned, great mentorship. But one thing we did not have at the time, which now I'm trying to implement today, is systems. We had no systems, we don't have a CRM. Nobody here uses a CRM. There's no systems, it's just work really hard. And so by year three, I started to realize I don't really know exactly what to do with now the leads that I have or the people that I sold homes to, and how do I nurture those relationships? And I started getting overwhelmed of, okay, now I have to individually reach out to everybody. And year three, when my sales had gone down again, I was still doing well. So no complaints, but I was like, why am I like, what was I doing that first year that I'm not doing now? Okay, putting in all the time and work, but I can't work 16 days forever. That's there's no longevity there. And so it kind of started to be, and it's been like a two and a half year process. So that's the first time that I was like, I think I might need like a real estate coach or somebody outside, like my broker, who's not my father-in-law, he's phenomenal. He's a phenomenal agent. He outsells every single agent in our office. I mean, just closed on multi-million dollar farm last week. He's phenomenal to learn from, but sometimes it's okay to learn from other people too. And so I just realized, you know, I what I don't know, I can't do. And that really started to open my eyes. I'm somebody that I constantly want to learn. So starting to kind of reach out to other people that I saw who were doing things that I knew nothing about. And that really kind of the first time somebody told me about a CRM, I'm like, this is crazy. You mean that I can reach out to everybody at once and I can do this, and this is how you nurture, you know, relationships. And that's just like a very simple thing. So definitely it took about a year and a half of a lot of changing in my business to then kind of get my sales back up where I want to be and focus on, you know, lead generation and the things you have to do to drive business.
SPEAKER_02Well, here's the thing though, um, you know, and I know Dwayne too, he's probably crunching numbers, doing the numbers like it would that the year that you drop to this miserable 33 transactions when most ages average five to six transactions. Yeah, it's off more slump. Like if that that was twenty-three or twenty-four?
SPEAKER_00Twenty-three. That was twenty-three.
SPEAKER_02Okay. So the um you did 33 units and the interest rates were in the sevens.
SPEAKER_04Mm-hmm.
SPEAKER_02So, so uh I'm just gonna go out on a limb and say, girl, you that's probably equivalent of 60 two years earlier.
SPEAKER_04Right.
SPEAKER_03So that's uh in our minds as high D's. And no, by the way, you're one of us.
unknownYeah.
SPEAKER_03Don't math like that in our heads. It's like, nope. Nope. That should have been that should have been 63. Like, right?
SPEAKER_02No excuses allowed. Still eats at you, it still eats at you, but and you don't know that when you're in that when you're in that trench, you don't know that until postseason to look back at game film to go, okay, you know, why you know why did I miss my mark? You were probably you if you wouldn't have been continuously asking yourself and pushing yourself harder, like, I'm not satisfied, I'm not satisfied, I'm not satisfied, 33 could have easily been 15, 12.
SPEAKER_04Yeah.
SPEAKER_02Right?
SPEAKER_04Absolutely.
SPEAKER_02The rates were horrible or absolutely terrible at that point in time. Very good, very good. Let me ask you this. Since you've been in business, what would you say to this point has been your biggest success thus far? The sky's the limit, but thus far.
SPEAKER_00I can I kind of say two things.
SPEAKER_02Absolutely.
SPEAKER_00I'll say one was when I did 52 transactions my first year with our board, I won the uh an award that was called Rookie of the Year. And again, at the time I came into real estate, I didn't know. I mean, my broker's telling me I'm doing great, but I really didn't realize the significance of closing 52 transactions my first year. I was just head down at a sell real estate and pay my bills. So winning that award, it like really instilled that confidence in me because in my first year, I was I was 23 or 24. I had a lot of eight local agents tell me, like, you're not gonna make it. You haven't even bought a house yourself. My very first transaction ever, this older agent told me he was like, you better hold on to that commission check because that's gonna be your like the only one you have this year. And so, and I'm kind of like that motivates me of like, I want to prove you wrong. So that getting that award, I think was just the confidence boost I needed of, oh yeah, I did do something significant and I am good at what I do, and you're always learning, right? Um, but it gave me that confidence. And two, I think my next success, hopefully, but I'm in the trenches of it right now. So I'm trying to build a team and I want to grow our brokerage. Last year, my mom had passed away last year, and I took time off work. She was sick with breast cancer. And thankfully, my husband and I had the opportunities like, take as many months off as you need to. And I've never taken time away from work in my life. So, of course, sales are down, you know, whatever. Thankfully, I have great agents in my office, they're all taking care of my business. And after that moment, it kind of was a moment for me of like, I've always wanted to help people, but like I want to take it a step further than just and not just selling houses, helping people through that transaction, right? That's a huge help to people, but how else can I impact others? And so that's when I was reaching out to Nick, like, hey, how can I grow things? And so then I decided I was gonna start this team and all these crazy things in the past year while also navigating, like selling my mom's home and dealing with grief and all, and I got married a month after my mom passed away. Like it was a crazy year. So taking that risk on my betting on myself and stepping out of my comfort zone to meet new people, learn new things, because I've learned a lot in this past year. I'd say for me, like on paper, I other people probably don't see that, but to me, that's a success for me of betting on myself and going after something I I feel like that's bigger than me, and you know, trying to create impact for other people. I love my career and it changed my life, and so I want to be able to help other people that you know want to do this career and also help my community and be involved in my community. So that's success for me personally.
SPEAKER_02One thing that's always stood
The Dip Year And Missing Systems
SPEAKER_02out in this in this business, and I mean I if I guess any business is you don't know how good you are until you is all you have to lean on and until your back's against the wall. And oftentimes we're like, we don't really get tested, tested until there's trial, tribulation, or tragedy. And I commend you for that. And I commend you for taking time to slow down, you know, because it's um there's oftentimes I uh and and it can be a superpower for those with high D and it can be ha it can be kryptonite. It can be kryptonite because it's like you don't know how to slow down. And when you do slow down, you you stress because it's like everything's closing in on around me, right? And it's so I I commend you for that. That's that's very tough to do. But one thing that I know for sure, just being an entrepreneur all of my life, because of ID, I really couldn't work with others in an employee job. But I've gotten older.
SPEAKER_03Does not play well with others.
SPEAKER_02I do better now. I do better, I do better. I take ownership of my shortcomings. I do better. But I do know that that I've not seen very many people in life that have achieved outstanding success, that have not had their backs pinned to the walls and been through those trials and tribulations and tragedies. And John says that from time to time as well, and many others I've heard make that statement profoundly, and uh and it's the and it's the truth. Now, this isn't you know a faith soapbox deal, like I'm no perfect Christian by any means, but I do I do have a belief in my heart, in my soul, that when you want to take it to the next level and then you truly want to to move that lever and move that needle, that you will be blessed with that opportunity, but it will be disguised in probably the hardest battle you've ever fought. And I do believe it is there to protect us or prepare us. And if you get defeated in trying to overcome that obstacle in your path to that next level, I'm a firm believer that that's not meant to derail you permanently. It is to remind you that you're not quite you wanted it, but you weren't quite ready for it. Sharpen the sharpen the skill, sharpen the axe. And if you do make it beaten, battered, bloodied, you had what it took and you made it through, and now you're ready to mash the gas at that next level. So I commend you for that. Thank you. Now, flipping the the the story a different direction. You've had a lot of success and you have faced some adversities. What would you say has been your biggest downfall, your biggest failure in business? This is one of those vulnerable vulnerability questions. But how would you describe that?
SPEAKER_00Yeah, it's I'm trying to think if there's like one big moment. There's a lot of little failures. And I try to, I constantly remind myself, because I think as human beings, we just we don't want rejection, we don't want failure, we don't like the bad. And I constantly remind myself that I'm not doing enough if I'm not failing. And so I felt like in my year three, when sales had gone down, that was probably my least challenging year, but I knew it was because I was not challenging myself. I had probably my least amount of failures that year. Still had some failures. For me, at one in my first year when I closed quite a few deals, I screwed up a lot. I screwed up some contracts. I had lost a client $5,000 earnest money, just stupid mistakes like that. Things that I think most people in year one would break them. I mean, the $5,000 earnest money, I cried about that for days. I literally could not drive past the property because I was so embarrassed and felt so terrible to my client. And I eventually had made it up to him. Things like that, and I tell my new agents now you have to be gritty if you want to be in real estate. And you have to be fine with being told no, you have to be fine with being rejected. Right now, I post a lot of stuff on social media, and one of my friends who's a colleague in my office, you know, we kind of talk about putting yourself out on social media sometimes. And for a lot of people, that's scary and you don't want to do it. And I'm kind of at the point where can I cuss on this?
SPEAKER_03We we lost we lost our PG rating. Um episode one. We still submit it as as is clean, but I think uh I uh fix it up.
SPEAKER_00Okay, cool. Um, I'm just kind of like, who gives a shit? Because at the end of the day, no matter what career thing you're gonna do, it's gonna be hard. So choose your hard. You're going to fail. If you're not failing frequently, I think you're probably not challenging yourself enough. I feel like I fail pretty often, you know, throughout the week. There's not a huge defining moment for me, but I actually kind of use failure. As kind of like a check for me of like, yes, I know that I'm putting pressure on myself. I know that I am trying to challenge myself. I don't have it all figured out. I've been building this whole team thing from the ground up and coming from kind of bad habits in real estate that have worked for me, but I know like I gotta systematize things and organize things to you know help other agents be successful. And so there's not a real huge defining moment for me. Last year, when I took a couple months off of work, which I allowed myself to do, but then as we know at real estate, if you're not generating business, you don't have business. So when I came back, I mean, that was just a hit of like, oh my gosh, I I have no deals right now. I've never really been in this situation where I felt like I was starting over. And then I decided to jump in with the Chiplax and be like, hey, now I'm gonna start this team, even though I really am not doing much in production right now. So I guess that felt like a a failure. That's it's not something I look as negatively because I feel like I learned from it. You know, it's it was a turning point almost. But to me, failure is a you should be failing forward. Yeah.
SPEAKER_02Yeah, yeah. Comfort comfort zone is uh that is that's where the mortality of success comes in complacency. Absolutely.
SPEAKER_03So I'm gonna go off script a little bit, you know, because we got these questions, you know, there they are. They're printed. So uh, you know, we're just gonna throw those away and I'm gonna go a little off script. So a couple questions. I know Shane has this and it's going in his head, already uh read it because his forehead's like a billboard and uh it can be easily be read. Not as easy as mine, though. So you mentioned father-in-law real estate. So married in the last year or so. So two questions on that. One of them I think I know the answer to, but the other one, is your is your husband also in real estate?
SPEAKER_00No, he owns a granite fabrication company with his brother that they started out of college.
SPEAKER_03Oh, which uh what I'm sorry, a what company?
SPEAKER_00Granite fabrication. So they do count. Gotcha.
SPEAKER_03So he so his dad's in real estate, but he didn't follow that. He didn't know.
SPEAKER_00But I will say, my so my husband and I own 36 doors, rental properties.
Rookie Award And Grief Perspective
SPEAKER_00And my husband had the knack, which he learned from his dad. My father-in-law is an avid real estate investor, and my husband bought his first rental property when he was 18. We've continued that together. So my husband, he loves real estate. I actually, his goal is to sell his company sometime soon, and then I'm gonna um bring him on as my recruiter for my team. So I'm like, you're gonna work for me one day, honey.
SPEAKER_03All right, well, hey, this this is cracking news. Like, we we just like TNZ'd like what's coming up in the future. Like, yeah, hey, just so everybody knows, you heard it here first. Real estate is life, right there, cracking the stories. Yes, yeah, yes, first, first, first. Okay, so now so backtrack, you got hired as an assistant, got you into real estate, you're doing all kinds of sales, and then all of a sudden he's like, Hey, you're awesome at real estate, meet my son.
SPEAKER_00No, uh, since it's kind of it's more of a more boring story than that. My uh husband and I met in high school and we dated for years and then just like broke up and kind of went separate ways in college, but always had the same friend group. So in our families knew each other for years. And um, we were not dating at the time when my now father-in-law reached out. And it was funny because a couple years in, we had started dating again, and my father-in-law, who he doesn't have a lot of serious, he's like pretty calm-natured, like doesn't have a lot of serious conversations with me. But when he brought me on as partner, he was like, just so you know, if you and Kevin ever break up, I don't care. That doesn't change your position here. Like, you are you are like, I love you as a real estate, I love you as a person, but like you always have a place here. I don't give a crap what happens to this. I appreciate it.
SPEAKER_03And you're like, hey, oh, by the way, here's a piece of paper. Look at that writing.
SPEAKER_00Yeah. Yeah. Um, so it's kind of a funny story, but yeah, we we came back around and um like asking my father-in-law too, back when he asked me to be his assistant, which I appreciated, and I tell any young people like your reputation matters whether you're a high school student or not, because I worked a lot of jobs in high school, and my father-in-law just always knew me as a hard worker. So he's like, Yeah, I asked you to be my assistant because I was like, I need somebody young, hungry, who will, you know, can catch on to things quickly and and do things. So that's why he had thought of me, and I'm so thankful that he did because I never would have got into real estate otherwise, and um, you know, it completely changed my life, complete career change.
SPEAKER_03Excellent, excellent. So the uh my next off topic is I haven't been uh I haven't been uh following along on your social journey for long. But I think it doesn't do social media, yeah. Well hey, just because I just learned what face tube was, don't don't knock on me. All right. Um I'm an avid face tube watcher. The okay, so but all of a sudden, uh so we talked 75 hard, and now all of a sudden there's this triathlon. And oh by the way, there were yeah, your videos on this whole triathlon early journey. I don't know how to quite summarize it, other than like I don't know if it's like comedy TV or inspirational or whatever. I I do know though. Are you really doing that? Are you seriously doing this? Yeah, crazy. And oh, but because uh you can mean you completed what a half marathon, and now you're gonna do a triathlon.
SPEAKER_00Yes, and I want to do a half iron man by next summer.
SPEAKER_03So yeah, why not?
SPEAKER_00Big triathlon. Yeah, might as well.
SPEAKER_03So but let's on this triathlon thing, let's let's point out a key point. Um and this actually, now I think about it, this absolutely fits into real estate and business and everything on on this show and what we do and what we teach, we what we preach. I hear you're an amazing swimmer.
SPEAKER_00Yeah, so I can't I can't swim, I can't even go in the water without holding my nose. So we have some learning.
SPEAKER_03Just for the listeners, because I had to like Google what the hell is a triathlon and what does it involve. Because I've never done one. And I know now the reason why I've never done one is because I can't swim here. Like I touch water and I'm the most anti-buoyant thing you've ever seen. Like, I don't even hit the bottom and then go back up. Like, I just float to the bottom and I just stay there. Like, I think it's some sort of weird anti-gravity thing, but I just boom. Well, you have you have to actually make movement. You can't just whatever. But I I suck at this swimming thing. So kudos to you for going like, hey, I'm gonna go complete this triathlon thing, even though I know nothing about swimming. I can't do it. I'm gonna I'm gonna figure it out. It's that whole I'm gonna jump out of the plane and build a damn parachute on the way down. I'm gonna figure it out. And and oh, by the way, that that translates into massive success in life and massive success in business. And and now uh, you know, hopefully it's gonna uh you know translate into a medal for a triathlon because yeah, hopefully it's a triathlon, a triathlon is not it's no joke. No, no, that's what I'm saying. If if anybody, once they find you on we'll get your credentials at the end and how people can connect with you. But I tell you what, if you're not following this journey of triathlon, I I've been following for just a little bit, no pressure, because now you're gonna have to do it. Because uh, we're gonna get you another 10,000 followers just to like what's this triathlon thing, right? She can't swim.
SPEAKER_00Yeah, and so many people have already told me they're like, Yeah, you're not gonna be able to swim by August 2nd. I'm like, I don't know. I really I feel like I could figure it out.
SPEAKER_03I'm thinking as long as you can figure out how to put on the swim hat in the next three weeks, like you're probably gonna figure out how to swim. But I tell you what,
Biggest Failure And Failing Forward
SPEAKER_03that swim cap gave you a run for your money.
SPEAKER_00And I was literally my friends had contacted me within minutes, like, oh my gosh, you realize you did not put that on, like you put that on so incorrectly. So a lot to learn, but I'm confident.
SPEAKER_03Yeah, yeah. See, I got a distinct advantage in that department. It's like I'm already streamlined for swimming. Um, but yeah, so I just wanted to bring that up to the it it somewhere in there, it's relevant to all this. Because again, it's that you don't need to know how to do everything, you just have to have the courage to start and the courage to go out and do it. And it's it's the same way in real estate. No one's gonna start in real estate and know how to sell real estate. I don't care who you are, you're not gonna all of a sudden go out and be the best communicator, you're not gonna write the strongest contracts, you're not gonna be able to build the best relationships. Well, guess what? Everybody who does, everybody who can all started somewhere. And the biggest thing was is guess what? They started, they did it, they they jumped off the cliff, right? Sometimes you gotta be pushed a little bit, but but ultimately they took made the decision, much like you're making this decision with this triathlon. I'm just gonna take the plunge and do it.
SPEAKER_02Yeah, well, sometimes you just have life last year right there. Man, that leap of faith, you know, at the leap of faith, you you do build it on the way down. I mean, look at but it's but that's with everything. So I mean, you you mentioned something about social media. So look at the people that don't do social media because it's intimidating, or God forbid, they're like, I don't like how I sound on video. Well, that's where you sound to everyone. So I don't really know what that matters. Like, you're not gonna change that, and you have to become you have to get face to face with people to do business with them. Um, but there are a lot of buttons, bells, and switches uh with social media today and AI and automation and CRMs. And a lot of people were like, I'm intimidated by it. So what do you do? You just stand on the sideline and just let it pass you by, or you jump in and swim, dog paddle, kick feet, kick on, figure it out on the way down the river. Um, and but that is just like this business. It's just like this business.
SPEAKER_04Yep.
SPEAKER_02You know, not to take it a different direction, but we do a lot of role play, a lot of practice and script practice and stuff like that. And I mean I I will bait, I will absolutely make a baited post just to just to see who out there in the industry will debate over the value of uh uh a script. And it causes some uncomfortable conversations for some at times. I don't know, script, I don't do it that way. I'm not curious. So you walk me down the the the road of you selling me a home or talking to me about listing my own. Okay, you that was a script. Whether it was a good script or bad script, it was a script. Um no, I applaud you for that. Like you you'll you'll learn a lot regardless. Maybe it's just to put a swim cap on.
SPEAKER_00Yeah. Yeah, yeah, that was measured immediately.
SPEAKER_02Exactly. My my child is 11. She she decided she she's in everything. She is a part of everything that is a thing when it's a thing. So she was gonna she was taking swim, she was gonna do the whole swim camp because she loves the pool. She's in it every day in the summer. And so that's the winter. So I'm gonna do swim because it's water. So she gets in more edit over there. She's like, is it only an hour? Well, it's technically, it's probably about 40 minutes. Is that all? I don't think that you understand what's about to take place. Like that you're gonna be in water over your head for 40 minutes, right? Not not jumping off the side and playing Marco Polo, like that's not what's gonna be. Not helping her swimming fear.
SPEAKER_03Well, just I'm pretty sure they don't do these triathlons in the kitty pool. Just saying, because I actually just saying five feet or less. I actually checked to see if they would allow me to wear floaties on my arms if I did one. Apparently, beat on flotation devices isn't allowed.
SPEAKER_00Yeah, you're stressing me out, Shane. My first time getting in a pool is going to be tomorrow, and I was really hoping it would just be jumping off the diving board, floating on my back.
SPEAKER_04So well, how deep is it?
SPEAKER_00Don't worry. If you walk if you follow my social media, I'm sure you'll see how my first event at the pool goes tomorrow.
SPEAKER_02You know, now I'm I'm gonna have to be locked in. I'll be at KFR tomorrow, so um when and so it's going down tomorrow, so I may have to uh I will definitely come back and and observe that. And I will give you my honest feedback.
SPEAKER_00Please do. I am open to all feedback.
SPEAKER_03Well, you know, listen. I'm gonna give you one when it comes to swimming.
unknownOkay.
SPEAKER_04Don't do it.
SPEAKER_03Well, you just don't do it. Pray, pray. How does any grown man not know how to swim for God's sake? I know. I'm everybody know everyone who knows me knows this. I don't you really do.
SPEAKER_02Well, and you're in your defense, like your water stays frozen like eight months a year. You got me on there. That's a that's a one good reason. Can't swim on ice working. Can't swim on ice cubes. So uh so I brought this. Wait a second. Wait a second. I'm not done with I'm not done with my pool. Oh, okay. Well, yeah, I was trying to bring it back on the tracks I derailed it from, but you go ahead. No, I I'm gonna keep it off the track for 30 more seconds. So we get to the point where she has to put this swim thing cap on her head, and like she's like fighting it, like she's wrapped up in it, she can't get it on, and the swim instructor must be an Olympic swim cap installer. Because she's I swear she's like, and it just pops on her little head, just like just like a peanut shell, perfectly. Bam. So she gets in the water and she's swimming, and after about 15 minutes, she's like, Oh, I'm tired. Like, that this is this is a lot. I'm like, babe, you got you got 30 more minutes of this. So needless to say, she enjoyed it, but it didn't turn out to be exactly what she expected. So it was short-lived. But she is like a frog, she swims like a fish. She didn't really care too much for that competitive swimming aspect. I'm still trying to find the encouragement in that story. Swim care. It was about the swim cap.
SPEAKER_00She got the swim cap on correctly. That was the encouragement.
SPEAKER_02It's all about the swim cap. But it's short-lived. So even if if this is just the part of your life where you're gonna master swimming in this triathlon, swim fast.
SPEAKER_04Yep.
SPEAKER_03Swim as if your life depends upon it, because oh, I don't know, maybe it does.
SPEAKER_04Yep, a little bit.
SPEAKER_03Swim in warm water. I love it. Swim in warm water. So going from swimming and uh jumping out of planes without parachutes and building them on the way down, and just, you know, we're gonna steal something from Nike shamelessly, just do it. You didn't get to where you are today already by yourself. We've already kind of established that. Who would you say has been the greatest influence in life and business for you?
SPEAKER_00I would say growing up, I feel blessed that my parents very much instilled confidence in me and you know, you can do whatever you put your mind to. And I'm very much, you know, I went through phases of where had that confidence and didn't. But today I'm very much a person of if I want to do it, I'm gonna figure it out. Probably too much. I'm probably too risky. My husband's like, rain it in. I don't want you to drown. Definitely my parents growing up, I feel like gave me that confidence that, you know, whatever you want in the world, you can, you can do it. You have one life, go live it. And as I've gotten older, like my father-in-law, who's a very successful businessman, people like John, like I've I feel so thankful to now be connected with uh Chet Black because I do find a lot of hope in people of stories and who share their stories of hey, it wasn't always easy. I went, I went through extreme literal hell to get where I am. And a lot of people see the end product or the finished product of people. And, you know, I saw my parents struggle. I knew that, you know, my dad's a successful business owner, my mom had a very successful job, but you know, they showed me the struggle, they let me into that struggle. And I think that um, you know, too often, and maybe social media uh kind of you know ramps this up, but we see people's successes and we don't oftentimes hear the story of how they got there. So I know people like that that aren't afraid to share their story because I think that that helps the younger generation realize and see that, yeah, life's not easy, nothing worth having comes easy, so don't expect it to be.
SPEAKER_02Very well stated. Very true statement, very true statement. So looking back at our younger version 10 years ago, you're headed down this path, you don't know which way to go, you don't know if this is the career path for you, you've seen others that are successful, you know others that are successful, you don't know if you can be successful at it. What is what's one key piece of advice that you wish you would have known at that at that stage that you would like to now give to someone else that might catch this content?
SPEAKER_00Yeah, um, my number one thing that I wish I and I'm 30 now that I wish I could have told a 20-year-old self is to stop caring so much about what other people think and to stop putting so much weight in other people's opinions or what they have to say. And it's funny because when I was 20, I was in college and I was a personal trainer and I had actually I had started um social media became big, like Instagram had just come out and I was building this Instagram account and I had thousands of followers actually and um was connecting with I don't know if you know like Katie Hearn and Hayden Schneider and Frisellas, like people that were bigger in fitness space, and I started a YouTube channel and I had like really kind of got the ball rolling there, and that was my first time stepping outside of my comfort zone and getting criticism from people I didn't know. And I took it so personally and it started like an online personal training business. And I remember I was one day I was on the beach, I was on spring break with my friends, and I had made $3,000 by selling these workout plans that I had made and like college kid making $3,000. I'm like, holy crap, that's awesome! And then also because of getting some followers and momentum, I was getting a lot of criticism from people too. And I completely I like shut it down from there. I'm like, nope, can't do it. So even though I had like had proof that I was doing something that was gaining a little bit of traction, I cared so much about what these internet warriors or random people behind screens said. It hurt like it heard, yes, trolled to this
Family Business And The Triathlon Leap
SPEAKER_00day. You know, I couldn't tell you what any of those comments said, right? They didn't matter. And it's kind of funny now looking, you asked that question 10 years ago. That's exactly what I was doing 10 years ago, and I look up at it now where I post a million videos and things online all day long, and I do get criticism and people are in my messages or commenting on my videos, and I literally don't give a shit. And I think that comes with age, right? But to younger people, and I have friends my age, I have friends older than me, I have people my parents' age that are like, I don't know how you do that and put yourself out there right now. And, you know, at the end of the day, I know who I am, and I have to rest my head on my pillow, being okay with who I am. I know I'm a good person, I know what I want in the world, and nobody else pays my bills. I pay my bills. So I don't really care what anybody else has to say. Um, you know, you can love what I say in post, you can hate what I say in post, you can like me as a real estate agent. You can think I'm the worst real estate agent in the world. That's fine. I'm confident in what I do, and I just wish that when I was younger, I would have had more confidence in what I was doing and not let people that don't even know who I am have any, you know, piece of my mental space.
SPEAKER_03No, I I I I see Shane's got a thought on that, and I I tell you what, uh kudos to you for that. There's never been an easier way for the people that live in their mom's basement that have no life and are just miserable humans to try to have suck other people into that than in today's world. And for you to to not allow them uh to dampen your spirit and your and your message and all that it is uh massive, massive kudos, massive kudos. As you get, I think you said it a little bit, it was uh, you know, maybe it's an age thing. And I tell you what, even as you get older, um and a wee bit older than you are, uh the the voice and the noise and and the pressure of that doesn't it's still there and and you still hear it and and I think people always uh still get affected by it a little bit, but as you get a little older, you also get a little bit more of the buckets. Um and you know, and it's like, well, I'm closer to going out than I am coming in, so guess what? Like whatever. You know, but someone your age, I mean, that that pressure's a real thing, and the stage and the lights and and all that. And um, and I I hope that that people listening to this and regardless of what career they're in or what they're pursuing or what they're doing, I hope they truly hear your message and and see the example that you're setting that way and uh and that they follow it. Because there's a lot to be there's a lot to be learned just by watching that and seeing it. And then then there's that other part of doing it.
SPEAKER_02Well, one thing that I've learned of many from uh from from John's teachings is that once you're once you're creating content a little or a lot for the right reasons, it all gets a little easier. And when you stop trying to entertain everyone that is your audience or your connections or your friends or your followers, or you know, when you start taking that one message, that one piece of content and creating it from you to that one person that needs to hear it, see it, consume it, then it manifests its way to the right people in the right places at the right times. And when you do it consistently long enough, it begins to show itself, you know, just following or trying to haph hazard haphazardly follow that uh John Cheplak mindset. I every week I have agents been in the business two years, two months, twenty years, you know, they'll reach out and just like appreciate the content, like appreciate this, appreciate that. And it's and it is completely you know, it's not any it's not like Like, well, hey, come join my team. It's just like that's cool. Like, that's cool. Right? That's just enough spark, enough out of boy, just enough high power. Like it's going where it needs to go, right? And that's the for the people who who step up, stand up, and say something about that. So to me, that makes it all worth doing.
SPEAKER_04Mm-hmm.
SPEAKER_02Now the other side of that coin to the trolls. When I'm bored, which is very rarely, and I do get lucky enough to find a troll, I just take their comment and drop it in AI and then just brutally abuse them until they stop. Destroy them for everything that they value in C sacred. My inner workings is coming out into the World Wide Web. You know, because they can because I'm a Gen Xer. So there's times I'm like, uh, where you at? Where are you? Where are you at? Where are you like? But then it's like, nah, it's just juvenile. It's juvenile.
SPEAKER_03It is nobody's it was sort of like with an incident in our company. In their mama's basement. Yeah.
SPEAKER_02But when you drop that, when you drop that message into AI and let AI lick its chop chops and have a heyday with that troll, wow, they'll go forever. But hey, they could be doing the same thing. So who knows? But uh, but that is uh a little side hobby for the troll.
SPEAKER_04That's a side hobby.
SPEAKER_02Yeah. So but it doesn't happen that often. But it but it does happen. It does happen. And it yet at the end of the day, it's like, all right, so it's the same thing I tell my agents like when you come in this business and in and and you have to bloody knuckle generate business and fight for business and build a pipeline of business so that you can begin to create referral and SOI and repeat business, it's brutal. It's not for the timid, it's not for the weak, it's not for the meek. They will be chewed up and spit out unless they were a homecoming queen or homecoming king, and business just shows up on their doorstep. Right. And it is, it's, you know, when when these agents are sitting there and they're facing all this rejection, they're like, I can't stand to be like, I'm I'm I'll people just hang up on me. I don't know what I'm doing. I need to learn more. I need to, I need to become masterful in everything that we do before I go back to prospecting. I'm like, well, you don't, that's not how it works. You gotta learn what you can learn and then get punched in the face and then learn how to improve from that. I said, but however, I said, you gotta remember that the people that we reach out to ask for us to reach out to them. Sometimes we don't reach out to them at the right time, at the right moment. But sometimes those people are going through things that we know nothing about. They're fighting battles internally that that that maybe we've seen, maybe we haven't. But at that point in time when they're a complete total jerk or they're completely rude and obnoxious, like good people don't act that way. Happy people do not act that way. Successful people do not act that way. So that when when they've crossed that bury that bridge of those trolls, it's like just understand that you might be the only voice of reason that that individual has. Even if it's a troll. Even if it's a troll.
SPEAKER_03Well, you know, we love everyone just like Jesus. There are some we might love just a little bit more, but you know, but that's okay. We all have favorites. Yes. So rapid kind of pitting a bull tie on us, as my uh co-host will always say. So just recently, I mean in the last six months or so, I think you identified starting a team. So still have room on that team for some amazing individuals.
SPEAKER_00Yes. And I'm picky because I have high standards and I want people who are willing to be gritty. Really, I'm I'm like, you know, if you're a good person, you're willing to learn, and you'll do the hard things I ask you to do. I can promise you you'll be a successful real estate agent. But it's not gonna be easy. Anyone who's up for a challenge, it's fun. I think I'm pretty fun to work with. It's fun, you'll be challenged, and I'm gonna throw you to the wolves, but I'm also gonna make sure that I am there to support you 100%. You will not fail if you do the things I ask you to. I'm gonna make sure you have the knowledge. You're not gonna know it all on day one. You're not even gonna know it all in year one. But yeah, anybody who's up for the challenge, if you meet me 50-50, I'll meet you there and I would love to show you a successful career in real estate.
SPEAKER_03So someone thinking of a career in real estate, just getting started in real estate, thinking they might want to do real estate and hungry and gritty, those are your peeps.
SPEAKER_00Yep. Reach out.
SPEAKER_02And I know for a fact that that uh that she models and demonstrates daily. She she is she's good, she's going to walk the wall. Yeah, yeah. You're not gonna just talk the talk. Do they have to know how to swim?
SPEAKER_00You don't have to know how to swim because I arguably might not know how to swim even by August. But so it's not a requirement yet, but it might be. It might be. If I can figure out how to swim in three months, I might make it a requirement.
SPEAKER_03There you go. I mean, like team triathlon. You talk about team bonding. Like you want to create a pro team. Hey, we're all doing a triathlon together. Let's go.
SPEAKER_02Dwayne, what part of the triathlon would you want to be? The bicycle?
SPEAKER_03Yeah, I think probably the bicycle seems the least seems uh seems like the least painful. And there's still probability of dying, but you know, that's just because I, you know, fly it into traffic or off a cliff. But I just gotta make sure I get one of those extra wide, you know, padded seats, and then I'd be all right.
SPEAKER_02The last time I you don't, you're not gonna be, you're you don't need a seat on in that on that bike. You're not gonna be doing a whole lot of sitting anyway. This is true. Last time I saw you on a bike was quite similar to the last time I saw you ride a horse. You might want to get on the running part. I want to be on the running.
SPEAKER_03This is probably not actually uh this is probably an accurate statement. Stories always for another day, but I think I think I might just rely upon my own two feet. So I think I'm okay with that. I won't be the fastest fish. I I tell you what, I guarantee you I will not be the fastest finisher, and that everyone probably will finish before me, but I tell you what, I will die before I don't cross the line.
SPEAKER_04So I love that.
SPEAKER_03I do
Content Confidence And Handling Trolls
SPEAKER_03not care if it is a week later and there is no one there to see it, I will cross that damn line.
SPEAKER_00I love that.
SPEAKER_02I've had the ben I've had the luxury of seeing Dwayne ride a horse, if that's what you call it. And I've had the the opportunity to observe Dwayne riding a bike in a cycling class. All still entertaining. Also entertaining dungeon of hell.
SPEAKER_03Strobe lights, sweat coming off the ceiling, like people screaming and crying. It was like, like, I swear to God, the instructor, like when we got ready to get going, I saw her lock the door. I'm like, are you locking out people? Are you locking us in? And then after about 20, like, I know why she locked it. Like it was to lock us in. Because, like, people are screaming and crying, and like, I'm like, is that person whimpering? Yes, the whole time. And it's like, wait, and I got a butt in my face, like this is normal.
SPEAKER_02He never slowed down, he was scared to death. He never slowed down.
SPEAKER_03I couldn't do the whole, like, all right, like do this and this while you're doing that. I'm like, mmm. And she even called me out. She's like, hey, Wisconsin, like, uh, you might want to just do the pedaling thing because doing it all at once, you might just kill yourself. So, you know, I got a special shout-out, so it's all good. And if you think we got off off the rail tracking, it does have to do a lot with swimming, so we'll go right back to that.
SPEAKER_02But if you think that's entertaining, I'll I think that's a good idea. I should go back through the um through my content and find those horse riding videos. Yeah, yeah.
SPEAKER_03Yeah, I can still I'm on a mixer thinking about it. I'm on a mixers. Well, I tell you what, um, how do you we know you're out there everywhere on social, but someone wants to talk with you, someone wants to follow you, someone wants to reach out to you. What's the best, what's the best way? How do they reach out?
SPEAKER_00Find me on Instagram, TikTok, or Facebook. There's links in my bio where you can actually apply to schedule a 20-minute call with me, whether you want to talk about a career in real estate, whether you want to sell your home, buy a home if you're local to me. But to agents anywhere, if you want to have a conversation, I have a couple different resources for you, or I'd love to chat with you. So find me on social media. I can be found. My handle is Andrea underscore Googler underscore realtor. So find me, message me, click on that link in my bio, fill out your information, and we can get in contact.
SPEAKER_02Very good. Very good. Dwayne, are you gonna do the Google juice or are you gonna do that last question? We'll do some Google juice, I think.
SPEAKER_03Okay, we'll do some Google juice. All right, so this is the end of this podcast. And I know that everyone listening today is super sad as we all ramble through our stories and our journeys, and you know, Shane making ADHD has its downfall. Making fun of us because we can't swim. I feel you, girl. We're right, I am right there with you. Um, even though he thinks you're 30, you're 55. I live to deprive I love the deprived childhood. We had stock tanks to swim in. You didn't have to know how to swim, all you had to do was stand up.
SPEAKER_02Andrea, he he was so bad at riding a horse that the cowboy made him get off the horse and and get on the horse with him. So he had to ride on the back of the horse with the cowboy because he was so bad at riding the horse.
SPEAKER_03Actually, I was so committed to hunting and getting this done and doing whatever I had to do. I ran my horse in the ground and it gave up. So there was no other there was no other horse to use. So I borrowed someone else's to finish the job. And then uh yeah, that's why there's you know, two of us were there. There's there's two sides to the story. And then that yeah, and video footage.
SPEAKER_00I want to see the footage.
SPEAKER_03It's painful. It's painful. But I tell you what, for all of you that that enjoyed today's episode, you've enjoyed past episodes, or you know without a doubt, you are gonna enjoy a future episode when we bring you another amazing superstar. We need you to do a we just need you to do a couple things. The very first thing you need to do is somewhere on your screen, somewhere on your device, I don't know what it is, everything but a typewriter, somewhere hit the smash this little button called subscribe. Subscribe, subscribe, subscribe, right? It's gonna do two really cool things. Hey, guess what? It's gonna let you know when we do some more of these. Awesome. Right? That's a win. The other thing you can do, if you like today's episode, you know somebody that could use today's episode, you know, somebody that's just like you want to listen to some people ramble about swimming and horses and all this other stuff, and I don't know how she sold 52 freaking homes in like her first year in business, share this episode with them. There's an agent out there somewhere,
Join The Team And How To Connect
SPEAKER_03someone in this industry, someone in this business that could use this story, that could use this encouragement, that could use this help. Share it with them. You're helping, you're helping others, and there's no better way to help yourself than to help someone else. There's more than enough for all of us. And I tell you what, somewhere also on this screen, on the YouTuber or the Facebook or whatever the heck it is that you're on. You said something about talk and tick and tick and talk. Wherever the heck you're listening to this, right? There's there's a review button. I tell you what, do us a favor, right? Even if you're a troll, I mean, hell, if nothing else, you gotta give Shane some love. Give him five stars. Yeah, man. Give him five stars, right? Hit that review button, give us five stars, is what we love. Because I tell you what, you know what it gives us? Google juice. Google juice, Google juice, juice, and I tell you what, we love we love monster, not sponsored by them or first form, but hey, we got you guys too much. But I tell you what, we love Google Juice just as much as we love our first form. Uh, and I tell you what, we appreciate it. Thank you. If it wasn't for y'all listening and asking us to bring on more guests and do all that, uh, we'd probably go find something else to know with our time. But uh we uh we continue to try to bring you some of the most amazing people from all over the United States, this time from Ohio. And I tell you what, we look forward to talking with you all on the next episode of Real Estate Agent Life.
SPEAKER_01Thanks for joining us on this episode of the REAL Podcast. Don't forget to connect with us on YouTube, Facebook, Instagram, and TikTok for more exclusive content. Keep striving for success, and we'll see you in the next episode.