Signal & Leverage
Insider Insights for Ambitious Executives
Join Ross Johnston for candid conversations about VP & C-level career moves, with guests including industry leaders, seasoned investors, and leading headhunters.
Signal & Leverage
Real Story: Stepping up from VP Sales to CRO
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Ross Johnston
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Daniel had been a VP Sales for 7 years, struggling to make the step up to C-level. He was looked over when his company needed a new CRO as they hired externally. He kept losing out on CRO opportunities to candidates already at that level.
Deep-dive into how to position yourself to compete against candidates with more experience and to make that breakthrough step up in your career.