Signal & Leverage

Reverse Engineer Your Job Search Around Your Target Audience

Ross Johnston

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 9:03

Too many executives think their experience and track record alone will be enough to stand out and get them the job they want. It won't. How you position yourself is critical - and the way to do that is to build it around the decision makers for the kind of roles you want.