The Consultancy Growth Podcast

He Scaled from £5M to £34M by Building the Middle, Not Just the Top with Richard Goold

Craig Herd Episode 23

Too many consultancies rely on senior heroics to grow. Richard Goold did the opposite.

In this episode, he shares how Moorhouse scaled from £5M to £34M by building a strong, empowered middle layer—one that could win work, lead teams, and grow the business without waiting for permission.

We explore what happens when you shift from control to capability, why developing internal successors beats relying on experienced hires, and the quiet signs that your operating model is slowing you down.


02:00 Scaling Success: The Moorhouse Journey

06:55 Empowering Junior Talent: A Cultural Shift

12:22 Leadership Dynamics: Delegation and Empowerment

16:48 Identifying Growth Stalls in Consultancy

28:21 Structural Upgrades for Sustainable Growth

44:39 Enduring Qualities: Focus and Values in Consultancy

Host Craig Herd
Guest Richard Goold

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