Books That Get Leads
Want to turn your book into a lead-generating machine? Books That Get Leads is all about using books to grow your business, attract the right clients, and position yourself as the go-to expert.
I’ll break down the strategies behind books that actually work—how to write them, market them, and make them do the heavy lifting for your brand. No fluff, just real tactics you can use.
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Books That Get Leads
#32: The Slippery Slope: Why One Missed Goal Doesn’t Erase Progress
In this episode, I’m tackling something that hits close to home—what happens when you set a big goal, miss the mark, and how to avoid falling into a slippery slope. Over the weekend, I skipped recording a podcast because I chose to hang out with my parents. That temporary “defeat” made me rethink how I structure my production systems. I realized that it’s not about recording every day—it’s about having content ready to publish consistently.
I’m also drawing parallels between this and my recovery journey in Alcoholics Anonymous. Relapse taught me that a slip doesn’t erase the progress I’ve made, just like missing one recording doesn’t erase the momentum I’ve built. Whether you’re writing a book, building a content system, or learning a new skill, the key is focusing on small wins, improving infrastructure, and staying locked into the long-term vision.
If you’ve ever struggled with consistency or felt like a setback might derail your progress, this one’s for you. Let’s talk about how to set yourself up for success—whether it’s a book, a podcast, or any other goal.
Hope this helps you stay in the game. Let’s dive in.
