Swell Social Hour
Your guide to the tides of social media marketing as a wedding professional. Pull up a seat and chat with us over your bevie of choice while we talk about the latest in online marketing and business.
Podcasting since 2025 • 18 episodes
Swell Social Hour
Latest Episodes
Demystifying Advertising as a Wedding Pro with Mark Chapman, I Do Society: Instagram, Google, TikTok and More!
An awesome discussion about Advertising versus Organic Marketing with Mark Chapman of the I Do Society. We dove into ad spend, ad frequency, types of ads that are working and so much more! Tune in to find out just how many touch points current ...
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Season 1
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Episode 18
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37:34
How to protect yourself when Sh!t its the fan
In this episode of Swell Social Hour, Serena Waller and Nora Sheils discuss the challenges faced by wedding professionals in a transitioning industry. They explore the importance of setting client expectations, handling feedback and reviews, an...
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Season 1
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Episode 17
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55:19
Instagram Updates: Highlight Are Hightailing It Outta Here
Instagram has removed Highlights. Where did they go and what does this mean for your wedding business? I'm diving into this exciting Instagram update in this quick episode!
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Season 1
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Episode 16
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7:15
What the heck does "storytelling" in your copy even mean? A conversation with wedding industry copywriter, Andrea Shah
In this episode of Swell Social Hour, Serena Waller and Andrea discuss the intricacies of copywriting, storytelling, and branding within the wedding industry. Andrea shares her journey into the wedding sector, the importance of understanding cl...
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Season 1
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Episode 15
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57:34