The Agency Uplift Podcast
The Agency Uplift Podcast: Agency Scaling Strategies & Growth Tips
Unlock proven frameworks, AI‑powered workflows, and client acquisition blueprints to scale your digital agency from freelance to Fortune. Each week, host Sean Lang, co‑founder of Social Commerce Club and agency growth coach, sits down with a wide array of agency leaders—sharing battle‑tested tactics on profitability, processes, and people management.
Whether you’re aiming to double client retention, streamline operations, or boost ad ROI, you’ll walk away with actionable insights and playbooks you can implement today. New episodes every Monday and Wednesday, available on Apple Podcasts, Spotify, and Amazon Music.
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The Agency Uplift Podcast
Ep 21: Hiring Hacks & Operational Breakthroughs with Casandra Barrett
Key Takeaways
- Casandra transitioned from VA to operations consultant by solving problems and scaling alongside businesses.
- Agencies often mistake urgency for growth; slowing down is often essential for sustainable scaling.
- Common agency pain points include lack of operational structure, burnout, and perfectionism masked as high standards.
- When onboarding becomes overwhelming, raising rates and delaying start dates can maintain service quality.
- Strong operations begin with understanding both yourself and your team emotionally and strategically.
- Hiring from Facebook groups—especially for entry-level roles—is highly effective when paired with solid filtering systems.
- Casandra built a custom talent database to streamline recruitment and keep top candidates warm.
- The agency business is “people all the way down”; emotional regulation and empathy are essential leadership tools.
Check out Casandra's agency here:
https://www.agencyuplift.co/email
Agency Uplift - Free Stuff to Scale Your Agency:
https://www.agencyuplift.co/sop (I saved $20K/mo using this system)
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