The Agency Uplift Podcast
The Agency Uplift Podcast: Agency Scaling Strategies & Growth Tips
Unlock proven frameworks, AI‑powered workflows, and client acquisition blueprints to scale your digital agency from freelance to Fortune. Each week, host Sean Lang, co‑founder of Social Commerce Club and agency growth coach, sits down with a wide array of agency leaders—sharing battle‑tested tactics on profitability, processes, and people management.
Whether you’re aiming to double client retention, streamline operations, or boost ad ROI, you’ll walk away with actionable insights and playbooks you can implement today. New episodes every Monday and Wednesday, available on Apple Podcasts, Spotify, and Amazon Music.
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The Agency Uplift Podcast
Ep 20: The Biggest Mistake I Ever Made as an Agency Owner
🔑 Key Takeaways
- The biggest mistake agency owners make is becoming the bottleneck by doing everything themselves.
- Not all tasks are equal—your time has varying value depending on the leverage of the task.
- Low-leverage tasks (e.g., email, social media DMs) drain time and should be delegated or outsourced.
- High-leverage tasks (e.g., sales, strategy, partnerships) drive long-term growth and need focused time.
- A structured system like the Task Assessment Matrix helps identify and offload low-value work.
- Delegating starts with documenting tasks and creating SOPs using tools like video walkthroughs and transcripts.
- Time audits should be done quarterly to maintain alignment with high-leverage priorities.
đź› Tools Mentioned
- Task Assessment Matrix (worksheet to categorize task value and frequency)
- Task Optimization Advisor GPT
- Transcript to SOP GPT
- Sean’s SOP Loom Recording Method
- Calendar Review for Time Tracking
đź”— Guest Links Mentioned
- Download the free system resources: https://agencyuplift.co (look for the top banner link)
Agency Uplift - Free Stuff to Scale Your Agency:
https://www.agencyuplift.co/sop (I saved $20K/mo using this system)
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