The Agency Uplift Podcast
The Agency Uplift Podcast: Agency Scaling Strategies & Growth Tips
Unlock proven frameworks, AI‑powered workflows, and client acquisition blueprints to scale your digital agency from freelance to Fortune. Each week, host Sean Lang, co‑founder of Social Commerce Club and agency growth coach, sits down with a wide array of agency leaders—sharing battle‑tested tactics on profitability, processes, and people management.
Whether you’re aiming to double client retention, streamline operations, or boost ad ROI, you’ll walk away with actionable insights and playbooks you can implement today. New episodes every Monday and Wednesday, available on Apple Podcasts, Spotify, and Amazon Music.
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The Agency Uplift Podcast
Ep 62: Scaling with Trust: Don Martelli on Growing PR Bunker
Summary
In this episode, Sean Lang interviews Don Martelli, CEO of PR Bunker, about the realities of scaling an agency. Don explains the shift from being a hands-on PR professional to becoming a leader who empowers others. He discusses how referral partnerships, disciplined networking, and a focus on mission-driven organizations helped PR Bunker grow. The conversation highlights trust, letting go of control, and creating systems that enable sustainable agency growth.
Takeaways
- The hardest shift is from doing the work to leading others.
- Delegating creates scale—even if it feels slower at first.
- Business growth requires handling contracts, finance, and insurance—not just the craft.
- Referral partnerships expand services without adding headcount.
- Treat every client interaction as an opportunity to build deeper trust.
- Big wins come from creative storytelling that connects client work to trending issues.
Check out Don's agency here:
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Agency Uplift - Free Stuff to Scale Your Agency:
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