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The Agency Uplift Podcast
The Agency Uplift Podcast: Agency Scaling Strategies & Growth Tips
Unlock proven frameworks, AI‑powered workflows, and client acquisition blueprints to scale your digital agency from freelance to Fortune. Each week, host Sean Lang, co‑founder of Social Commerce Club and agency growth coach, sits down with a wide array of agency leaders—sharing battle‑tested tactics on profitability, processes, and people management.
Whether you’re aiming to double client retention, streamline operations, or boost ad ROI, you’ll walk away with actionable insights and playbooks you can implement today. New episodes every Monday and Wednesday, available on Apple Podcasts, Spotify, and Amazon Music.
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The Agency Uplift Podcast
EP 122: Why Most Agencies Fail at Retention (And Keep Bleeding Profit) | with Jordan Narducci of DTCPG
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Summary:
Most agencies are obsessed with acquisition and it’s quietly killing their margins.
In this episode, I sat down with Jordan Narducci to unpack why retention is the most ignored (and highest ROI) lever in your business and how he turned that insight into a fast growing agency after getting laid off the same week his child was born.
Takeaways:
- Why retention has nothing to do with email & SMS (and what actually moves LTV)
- The pricing mistake that cost him multiple high value clients early on
- How a simple shift to value based retainers unlocked massive growth
- The hidden reason agencies are so hard to scale and what to do about it
- The exact partnership strategy driving the majority of his inbound leads
- Why hiring offshore talent might outperform local hires (at a fraction of the cost)
- How he’s using AI to eliminate his biggest operational bottleneck
Check out Jordan here at:
DTCPG
Join the free agency uplift community: https://www.agencyuplift.co/group
Get the 5 free custom GPTs that will help you stop being the bottleneck: https://www.agencyuplift.co/blueprint
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