Ecommerce Podcast w/ Will de Bruin
Welcome to the Ecommerce Podcast!
The majority of you who have stumbled across this podcast probably view finding and reaching the right people that will buy from you as a major bottleneck.
It's safe to say that after scaling multiple businesses to 6 & 7 figures, reach, traffic, business, mindset, customer delivery, etc. is something that hasn't been a problem for me for a very long time.
This podcast is all about how to eliminate finding and reaching the right people as a bottleneck, make more sales, make more money & have a ton of fun doing so.
In the past 2 years, I've helped over 200+ Ecommerce brand founders reach record revenue months, & in this podcast, I am going to teach you how I did it & how you can do the exact same.
Enjoy!
To Your Success,
Will de Bruin
P.S. Be sure to subscribe to the YouTube Channel - https://www.youtube.com/@willdebruinofficial
Ecommerce Podcast w/ Will de Bruin
87. The Counter-Intuitive Truth About Scaling an Ecommerce Business
Most brand owners think scaling means chasing more revenue at all costs.
But here’s the truth: revenue doesn’t always equal success — in fact, it can often hide the real problem.
In this Podcast, I share the counter-intuitive reality about scaling:
✅ Why chasing revenue without profit can actually sink your business
✅ The hidden dangers of “vanity metrics” that look good but cost you cash
✅ How to shift your focus to profit — and create a brand that grows sustainably
If you’ve been grinding for bigger sales numbers but feel like you’ve got less money in the bank, this podcast will change how you think about growth.
🎥 Listen now and learn why profit > revenue when it comes to scaling.