Ecommerce Podcast w/ Will de Bruin
Welcome to the Ecommerce Podcast!
The majority of you who have stumbled across this podcast probably view finding and reaching the right people that will buy from you as a major bottleneck.
It's safe to say that after scaling multiple businesses to 6 & 7 figures, reach, traffic, business, mindset, customer delivery, etc. is something that hasn't been a problem for me for a very long time.
This podcast is all about how to eliminate finding and reaching the right people as a bottleneck, make more sales, make more money & have a ton of fun doing so.
In the past 2 years, I've helped over 200+ Ecommerce brand founders reach record revenue months, & in this podcast, I am going to teach you how I did it & how you can do the exact same.
Enjoy!
To Your Success,
Will de Bruin
P.S. Be sure to subscribe to the YouTube Channel - https://www.youtube.com/@willdebruinofficial
Ecommerce Podcast w/ Will de Bruin
198. What To Do If Your Meta Ads Aren't Spending Properly
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What To Do If Your Meta Ads Aren't Spending Properly
Have you ever increased your Meta Ads budget... only to find one ad gets all the spend while the others barely get a chance?
It's a common frustration for ecommerce brands, but it doesn't always mean something is wrong. The key is understanding how Meta decides where your budget goes and when you should step in.
In this podcast, I break down how to diagnose uneven budget distribution and the simple changes that can improve your campaign performance.
You'll learn:
✅ Why Meta doesn't always spend your budget evenly across ads
✅ How to tell the difference between normal behaviour and a real issue
✅ The campaign structures that give your ads the best chance of success
✅ When to leave Meta alone—and when it's time to make changes
More budget doesn't automatically mean more sales.
A well-structured campaign with the right budget allocation will almost always outperform a poorly structured one.
🎥 Listen 👉 and learn how to get your Meta Ads spending more effectively so you can scale with confidence.