The Greener Gifting Gang Podcast
Helping eco-conscious makers and product businesses create more repeat orders by marketing what they already sell as gifts.
Hosted by Eve Cale from Giftwrapped by Eve, this podcast is for handmade businesses, makers and product-based business owners who want their products to become the gifts people remember, recommend and buy all year round.
If you sell candles, skincare, jewellery, stationery, food, crafts, books, homeware or any other giftable product, you'll discover practical ways to increase customer loyalty, encourage repeat purchases and create memorable gifting experiences—without constantly chasing new customers.
You'll also learn how eco-friendly gift wrapping and sustainable packaging can help your business stand out while being kinder to the planet.
Each episode is packed with practical ideas and inspiring conversations, including:
- Gift marketing strategies to help you sell more throughout the year
- Ways to encourage repeat orders through thoughtful gifting experiences
- Eco-friendly packaging and sustainable gift wrapping tips
- Customer experience ideas that make your business memorable
- Interviews with makers, creative entrepreneurs and product business owners
- Behind-the-scenes stories from successful small businesses
- Seasonal gifting ideas you can use in your own business
- Honest conversations about sustainability, creativity and running a product-based business
Whether you're just starting out or looking for fresh marketing ideas, you'll leave each episode with practical tips you can put into action straight away.
About the host: Eve Cale, founder of Giftwrapped by Eve.
"I help eco-conscious product sellers and makers create more reasons for repeat orders by marketing what they already sell as gifts, all year round.
With a background in marketing and a passion for sustainable gifting, I teach businesses how thoughtful presentation, memorable gifting experiences and eco-friendly wrapping build stronger customer relationships and help you stand out in a crowded marketplace.
Through solo episodes and conversations with inspiring guests, I'll help you see the opportunities hiding within the products you already sell."
Fancy being a guest?
Do you have a story, expertise or business connected to gifting, giftable products, sustainability, creativity or customer experience? I'd love to hear from you.
Email: eve@giftwrappedbyeve.com
The Greener Gifting Gang Podcast
Starting Where You Are: Sustainable Gifting with Lizzie George
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In this episode of the Greener Gifting Gang podcast, I’m joined by the inspiring Lizzie George, founder of Love Our Planet with Lizzie, a UK-based business championing sustainable living, refillable probiotic cleaning, and simple eco swaps that don’t cost the earth. After downsizing from a six-bedroom home to life in a motorhome, Lizzie now lives lightly, treads gently, and shares her journey to inspire others to live with less waste and more joy.
We recorded this conversation back in July, so you’ll hear us mention the Plastic Free July campaign but honestly, the ideas Lizzie shares are useful all year round! She’s all about starting where you are and making small, manageable swaps that add up to a big difference over time.
Lizzie also shares what it’s really like living more sustainably while living in her motorhome including how she handles gift giving (and receiving!) with limited space. Plus, we chat about her ideas for making Secret Santa in the office more meaningful and less wasteful.
If you’ve ever felt unsure where to begin with living greener or how to balance eco values with gift-giving traditions this episode will leave you feeling encouraged and full of ideas.
Join Lizzie's Facebook Community: Love Our Planet with Lizzie
Follow Lizzie on Facebook
Lizzie's Clean Living website
Find out more about the Plastic Free July campaign.
- Don't forget to follow the show, leave a review, or share this episode with a friend who would find it useful.
- If you sell giftable products and want more ideas for using wrapping and gifting in your business, download my free 50 occasion ideas guide
- Grab free wrapping tutorials and resources at giftwrappedbyeve.com/freebies
- Follow Giftwrapped by Eve on Instagram
- Join our Facebook community: Giftwrapped by Eve - Learn Eco Giftwrapping for Your Business