The Greener Gifting Gang Podcast
Helping eco-conscious makers and product businesses create more repeat orders by marketing what they already sell as gifts.
Hosted by Eve Cale from Giftwrapped by Eve, this podcast is for handmade businesses, makers and product-based business owners who want their products to become the gifts people remember, recommend and buy all year round.
If you sell candles, skincare, jewellery, stationery, food, crafts, books, homeware or any other giftable product, you'll discover practical ways to increase customer loyalty, encourage repeat purchases and create memorable gifting experiences—without constantly chasing new customers.
You'll also learn how eco-friendly gift wrapping and sustainable packaging can help your business stand out while being kinder to the planet.
Each episode is packed with practical ideas and inspiring conversations, including:
- Gift marketing strategies to help you sell more throughout the year
- Ways to encourage repeat orders through thoughtful gifting experiences
- Eco-friendly packaging and sustainable gift wrapping tips
- Customer experience ideas that make your business memorable
- Interviews with makers, creative entrepreneurs and product business owners
- Behind-the-scenes stories from successful small businesses
- Seasonal gifting ideas you can use in your own business
- Honest conversations about sustainability, creativity and running a product-based business
Whether you're just starting out or looking for fresh marketing ideas, you'll leave each episode with practical tips you can put into action straight away.
About the host: Eve Cale, founder of Giftwrapped by Eve.
"I help eco-conscious product sellers and makers create more reasons for repeat orders by marketing what they already sell as gifts, all year round.
With a background in marketing and a passion for sustainable gifting, I teach businesses how thoughtful presentation, memorable gifting experiences and eco-friendly wrapping build stronger customer relationships and help you stand out in a crowded marketplace.
Through solo episodes and conversations with inspiring guests, I'll help you see the opportunities hiding within the products you already sell."
Fancy being a guest?
Do you have a story, expertise or business connected to gifting, giftable products, sustainability, creativity or customer experience? I'd love to hear from you.
Email: eve@giftwrappedbyeve.com
The Greener Gifting Gang Podcast
Mindful Gifting That Doesn't Cost the Earth with Sarah Lou Crafts
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Enjoyed this episode or want to ask a question? Send us a message
In this episode I'm joined by Sarah Lou Crafts to explore how thoughtful gifting and sustainability can go hand in hand.
Sarah Lou uses sustainable yarns, cork fabric, and a healthy dose of imagination to create beautiful, handmade eco-conscious gifts. We discuss why being intentional with the gifts we give matters, how choosing quality over quantity can reduce waste, and why a thoughtfully chosen gift often means so much more than the latest gadget.
She shares her passion for creating gifts that are kind to the planet while bringing joy to the person receiving them, a reminder that every gift is an opportunity to show someone you care not just about them, but about the world we all share.
Connect with Sarah Lou
Discover her beautiful range of eco-conscious gifts at sarahloucrafts.co.uk
Read Sarah Lou's blog post about her experience of being on the podcast.
uk.pinterest.com/SarahLouCrafts/
linkedin.com/in/sarah-skilton/
Other useful links from this episode
If you liked this episode you may also enjoy Episode 14: From Fabric to Gift Wrap: Sue Eagle’s Sustainable Story
Rachel Cobb Art created a special gift for Sarah Lou
reuseabox.co.uk a different way to source packaging
- Don't forget to follow the show, leave a review, or share this episode with a friend who would find it useful.
- If you sell giftable products and want more ideas for using wrapping and gifting in your business, download my free 50 occasion ideas guide
- Grab free wrapping tutorials and resources at giftwrappedbyeve.com/freebies
- Follow Giftwrapped by Eve on Instagram
- Join our Facebook community: Giftwrapped by Eve - Learn Eco Giftwrapping for Your Business