The Sell

Ep 15. What 40 years of sales taught Walter Crosby

Ned Phillips Season 1 Episode 15

This week, we have Walter Crosby.

I had such a good time talking to Walter.

He has more experience than me and his way of thinking about sales is so good.

He started doing 400 cold calls a day.

Now he teaches CEOs and sales leaders how to do it right.

If you’re wondering what the magic source of sales is, Walter gets pretty close to answering that.

Such a thoughtful, grounded conversation. I think you’ll really enjoy it.