
Color Bar
Color Bar brings you insightful and casual conversations with top marketers, industry experts, and print industry leaders who are shaping the future of print marketing. Hosted by Sandy Alexander, we dive into the hottest trends, cutting-edge strategies, and real-world success stories in print and beyond. Whether you’re a brand looking to amplify your messaging, a marketing pro eager to stay ahead, or an industry leader exploring the latest innovations, this podcast delivers engaging discussions on how print continues to evolve in the digital age.
Podcasting since 2025 • 12 episodes
Color Bar
Latest Episodes
Leading Through the Now: Women Shaping the Future of Retail & Hospitality - with Jennifer DiPasquale
“Leading Through the Now: Women Shaping the Future of Retail & Hospitality” In this episode of Color Bar, we’re joined by Jennifer DiPasquale, Co-Founder and President of Women in Retail and Women Le...
•
Season 1
•
Episode 12
•
28:38

Building the Brand: How Union Cycle Turned Identity into Experience
What does it *really* take to build a brand from scratch?In our latest *Color Bar* episode, we sit down with Jennifer and Brian Keita—founders of Union Cycle & Strength—to explore the emotional, strategic, and the very real journey o...
•
32:50

It is cheating if AI helped?
Who else is struggling to know the right moves in content development right now? With the explosion of marketing channels, it’s never been more complex — or more overwhelming — to craft the right content at the right time for both B2C and B2B a...
•
19:36

Marketing Goes to the Dogs (and Ferrets): How Pet Brands Are Going Human-Grade with Strategy - starring Fleetwood!
If you've listened to Color Bar, you know we are huge pet fans and Kim has a houseful with her furry babies, so on this episode of Color Bar, we’re diving into the booming world of pet marketing — and how brands are t...
•
Season 1
•
Episode 9
•
21:54
