Color Bar
Color Bar brings you insightful and casual conversations with top marketers, industry experts, and print industry leaders who are shaping the future of print marketing. Hosted by Sandy Alexander, we dive into the hottest trends, cutting-edge strategies, and real-world success stories in print and beyond. Whether you’re a brand looking to amplify your messaging, a marketing pro eager to stay ahead, or an industry leader exploring the latest innovations, this podcast delivers engaging discussions on how print continues to evolve in the digital age.
Color Bar
“Stamped in Gold: The Story Behind Tiny Tags" with Founder and CEO Melissa Clayton
In this episode of Color Bar, Betsy and Kim sit down with the incomparable Melissa Clayton, founder and CEO of Tiny Tags—the beloved personalized jewelry brand worn by moms, icons, and everyday heroes. Melissa opens up about her path from CPA and stay-at-home mom to visionary entrepreneur, sharing the real, behind-the-scenes story of what it takes to build a brand with heart.
From bootstrapping and bold pivots to authentic storytelling and building a fiercely loyal community, Melissa brings equal parts wisdom and warmth to every topic. We dig into product innovation, organic growth strategies, retail partnerships, and why cheering on other women in business is not just a value—but a superpower.
Packed with inspiration, hard-won lessons, and Melissa’s signature honesty, this episode is a must-listen for anyone dreaming big, building something meaningful, or searching for the courage to stay true to their mission.