Color Bar
Color Bar brings you insightful and casual conversations with top marketers, industry experts, and print industry leaders who are shaping the future of print marketing. Hosted by Sandy Alexander, we dive into the hottest trends, cutting-edge strategies, and real-world success stories in print and beyond. Whether you’re a brand looking to amplify your messaging, a marketing pro eager to stay ahead, or an industry leader exploring the latest innovations, this podcast delivers engaging discussions on how print continues to evolve in the digital age.
Color Bar
Color Bar: Building the Bench How the Next Generation Is Reshaping the Future of Print
The future of print isn’t just about technology — it’s about people.
In this Color Bar conversation, Betsy Davis sits down with Peter van Teeseling of Dscoop to explore one of the most critical topics facing our industry today: how we attract, retain, engage, and inspire the next generation of talent.
Together, they reflect on early career uncertainty, the power of mentorship, and the responsibility today’s leaders carry in creating workplaces where emerging talent feels seen, supported, and empowered to grow. From redefining career paths to embracing fresh perspectives and evolving leadership expectations, this episode dives into what it truly takes to build a strong, sustainable talent pipeline for the future of print.
Because the next generation isn’t just joining our industry — they’re shaping it.