Sorry, It's Discontinued: The Human Side of Retail
Welcome to Sorry, It's Discontinued — a podcast about the human side of retail.
Hosted by Hilary Nichols, a former luxury beauty manager with more than 25 years of experience in retail, beauty, and fragrance, this show explores the journeys, experiences, and stories that shape the people who work in retail.
Through conversations with beauty advisors, fragrance specialists, makeup artists, freelancers, entrepreneurs, and retail professionals, we highlight the paths that led them to their passions and the lessons they've learned along the way.
In solo episodes, Hilary shares honest reflections on the reality of retail — the good, the bad, the funny, the frustrating, and the unforgettable — while celebrating the brands, products, and history that made the industry special.
💄 Have a seat, hit follow, and join me as we explore the heart, humor, and humanity of retail.
🎙️ New episodes every Thursday.
Sorry, It's Discontinued: The Human Side of Retail
National Makeup Artist Events, Team Pressure & Changing Beauty Culture
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National Makeup Artist events were once high-budget, multi-day retail productions built to spotlight artistry and drive beauty sales. Behind the counter, these events required massive operational planning, client booking strategy, product education, and intense pressure on Account Executives, Business Managers, and beauty teams executing the experience.
In today’s beauty retail landscape, influencer culture and social media learning have reshaped customer expectations. This episode explores how National artist appearances can evolve into smarter, education-focused, socially amplified events that support beauty associates, strengthen client loyalty, and grow in-store makeup and fragrance sales through training, trust, and human connection.
💋Have a discontinued favorite or retail story? Share it with Hilary here!
If you enjoyed this episode, please follow Sorry, It’s Discontinued on your favorite podcast app, and leave a quick rating or review—it really helps our retail family and fellow customers find the show.
You can also connect with me on Instagram, TikTok, and Facebook @sorryitsdiscontinued. And if you have your own behind-the-counter story, discontinued product heartbreak, or beauty industry confession, send it my way—your story might be featured in a future episode.
This podcast is independently produced and is not affiliated with any brands or companies mentioned. All stories and opinions shared are personal, reflecting the real-life experiences of those who’ve worked in this industry with heart and hustle.
Thank you for being here 💄
the website: www.sorryitsdiscontinued.com
Connect with me:
Instagram & TikTok: @sorryitsdiscontinued
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Want to share your story or suggest a topic?
Visit www.sorryitsdiscontinued.com and scroll to "Tell Me Your Story"
New episodes every Thursday
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