The AdExpert Podcast
Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.
The AdExpert Podcast
Top Digital Marketing KPIs You Must Track for Higher ROI and Stronger Campaign Performance
This episode breaks down the most important digital marketing KPIs you need to track to improve your campaigns and boost ROI. You will learn how each metric shapes your strategy and helps you make smarter, data-driven decisions.
What you will learn:
• How website traffic reveals audience interest and growth opportunities
• Why bounce rate matters for landing page performance
• How to use conversion rate to measure ROI and improve results
• What CTR tells you about ad and email effectiveness
• Why retention rate is essential for long-term business success
• How CPA helps you understand marketing efficiency
• What social media engagement shows about your audience
• How email open rate reflects content and subject line performance
By the end, you will know exactly which digital marketing KPIs to prioritize and how to use them to strengthen your marketing strategy.
Blog Link: Top Digital Marketing KPIs You Must Track
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📍 Based in Los Angeles | 🌐 Serving clients nationwide
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