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The AdExpert Podcast with Sam Ashrafi
Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.
Episodes
12 episodes
The Benefits of Manual Bidding on Google Ads for Local Businesses
In this episode, marketing strategist Sam Ashrafi explains why manual bidding on Google Ads gives local businesses greater control, better ROI, and smarter audience targeting than automated strategies.You’ll learn:What...
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14:21
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How Performance Max Campaigns Improve Remarketing
In this episode, marketing strategist Sam Ashrafi explains how Performance Max campaigns enhance remarketing strategies and work seamlessly with search ads to boost conversions.You’ll learn:How GA4 helps track visitors...
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11:44
How to Choose the Best Google Ads Agency for Small Business
If you’re a small business owner struggling to get leads or sales through digital marketing, this episode is for you. Host Sam Ashrafi breaks down how to choose the right Google Ads agency to get the best ROI on your marketing budget.
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15:31
How Can a Digital Marketing Agency Work With AI?
AI isn’t just the future of digital marketing—it’s already changing the way we work. In this episode, Sam Ashrafi breaks down how artificial intelligence is transforming digital marketing agencies, from SEO and paid advertising to email campaig...
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11:42
Google Ads Automated Assets: Why You Shouldn’t Rely on Them Too Much
Automated assets in Google Ads can save time—but at what cost? In this episode, Sam Ashrafi dives into the real pros and cons of Google Ads automated assets, explaining how relying too much on automation can hurt your CTR, branding, and convers...
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18:25
How to Increase the CTR in Google Ads?
In this episode, Sam Ashrafi breaks down the top strategies to improve your click-through rate (CTR) in Google Ads. Learn how to craft compelling ad copy, use sitelinks and ad extensions, leverage negative keywords, and run effective A/B tests....
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12:34
Introduction to Google My Business and Google Ads Integration
In this episode, Sam Ashrafi breaks down the powerful combination of Google My Business (GMB) and Google Ads—and how integrating these tools can drastically improve your local visibility, drive more foot traffic, and increase conv...
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15:02
Top Digital Marketing Strategies for LA Service Businesses in 2025
📝 Episode Description:In this episode, we share the most effective digital marketing strategies Los Angeles service businesses should be using in 2025. Whether you're in home services, healthcare, legal, or local retail—this guide...
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10:04
Google Aligns Merchant Center Clicks with Google Ads: What It Means for You
In this episode, we break down Google’s latest update: aligning click reporting between Google Merchant Center and Google Ads. Starting April 21, 2025, this shift brings consistency to how clicks are tracked across platforms—reducing confusion ...
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6:46
Google Ads Double Serving: What It Means for CTR & Impressions
In this episode, we explore Google’s new Double Serving Experiment and how it might impact your ad performance. With two ads from the same advertiser now appearing on the same search results page, CTR and impression metrics may shift—for better...
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9:45
Why SEO Fundamentals Are 10x More Vital with Google Ads
In this episode, we explore why strong SEO fundamentals are critical to making your Google Ads campaigns work smarter—not harder. From landing page optimization to keyword synergy and analytics, we dive into how SEO directly improves your ad qu...
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11:21
How to Use Google Ads and GA4 to Target High-Value Customers
In this episode, we break down how to combine Google Ads with GA4 to reach your most valuable customers and increase ROI. Using real-world strategies from an e-commerce brand, we explain how to define high-value segments, build smarter audience...
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Season 1
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Episode 1
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15:52