The AdExpert Podcast
Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.
The AdExpert Podcast
Google AI Search Rules: What Business Owners Need to Know About AI SEO & Google AI Overviews
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In this episode, we break down what Google’s new AI search rules mean for small business owners and how AI overviews, AI-generated summaries, and AI-powered search are changing SEO.
You’ll learn:
- What Google AI overviews and AI mode mean for search visibility
- Why Google updated its spam policies for AI-generated search results
- Risky AI SEO tactics to avoid, including fake reviews, copied pages, and keyword stuffing
- How to create user-first content that builds trust with both customers and Google
- Why traditional SEO still matters alongside AI-powered search
- How to use AI tools safely for outlines, drafts, and content ideas
- The importance of local proof, expertise, FAQs, and real customer-focused content
- How to improve service pages and align content with real search intent
- Why Google Search Console is important for tracking AI search performance
- How to build long-term SEO success by focusing on trust instead of shortcuts
Whether you run a local service business, law firm, dental office, home care agency, or eCommerce brand, this episode explains how to adapt your SEO strategy for the future of Google AI search.
Blog Link: Google AI Search Rules: What Business Owners Need to Know
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