The Business Edge with Central Willamette
The Business Edge Podcast with Central Willamette is your go-to podcast for insights, strategies, and expert advice to help businesses thrive. Each episode dives into key topics like marketing, finance, leadership, and innovation—giving business owners the tools they need to stay ahead. Whether you're a startup, small business, or established company, this podcast delivers actionable insights to fuel your success.
The Business Edge with Central Willamette
Surviving and Thriving in Uncertain Economies
Worried about the next recession? In this episode of the Business Edge podcast, CMO, Dave Dirks shares practical strategies for small business owners to prepare for economic slowdowns, before they happen. Learn why cutting prices isn’t always the answer, how to diversify your revenue streams, and ways to add more value for your customers. Tune in for real-world examples and actionable advice to help your business weather any storm.