Gettin' to Market
For when your job is real, but your role is…negotiable.
A podcast about building products, launching them, and figuring out how to stay useful along the way.
Gettin' to Market
42 - Pets vs. Livestock with Kelly Card
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Most product people know they're not supposed to get attached. But they do it anyway (and it rarely stops at the feature level).
Nate sits down with Kelly Card, SVP of Product at ABC Fitness, to talk about what it actually looks like when a team treats their product like a pet instead of livestock. Not the obvious version (the PM who won't kill a feature), but the one that's harder to see: the acquired company's employees who have been living with a product for a decade, and now they're terrified to tell anyone what's actually wrong with it.
They get into how pet thinking spreads from the roadmap to CS coverage, support models, outage ownership, and budget — basically everything with a RACI. And Kelly's self-diagnosis question for whether you're doing it is worth the whole conversation.
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