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The Spin Nation Podcast: Decoding Canadian Perspectives
Spin Nation: Decoding Canadian Perspectives examines how political, media, and societal narratives take shape across Canada.
Hosted by 996 Advisors, the podcast forms part of our ongoing analysis of reputation risk, providing insight into how narratives emerge, gain authority, and influence trust among Canadian stakeholders.
We look at the data behind the spin.
We break it all down—the people, the strategies, and the numbers behind the spin. If you want to understand how the story is being shaped, this is your podcast.
The Spin Nation Podcast is hosted by Laurel Ostfield and Emmanuel Caisse - Two Canadian news and political junkies who are also the founders of 996 Advisors.
The Spin Nation Podcast: Decoding Canadian Perspectives
Latest Episodes
Why Influencers Still Need Mainstream Media
Many Canadians say they’ve lost trust in mainstream media — but does that mean it no longer matters?In this episode of Spin Nation, we break down how the information ecosystem has actually evolved. While traditional media still ...
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How News Influencers Are Reshaping Media in Canada
Trust in traditional media is shifting—and with it, how narratives are formed in Canada.As part of its newsfluencer series, Laurel Ostfield and Emmanuel Caisse speak with Karman Wong, former CP24 journalist and co-host of Can’t Be Ce...
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Why Climate Is Losing to Cost of Living in Canada
Climate still matters to Canadians. So why has it lost momentum?In this episode of Spin Nation, we break down the growing gap between climate ambition and what voters actually prioritize. Drawing on real conversations from the campaign t...
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The Immigration Debate on YouTube: Who Controls Canada’s Online Narrative?
Immigration is one of the biggest debates in Canada — but on YouTube, the conversation is happening almost entirely on one side. In this episode of Spin Nation, we examine how immigration is being discussed across Canad...
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“Canada Isn't Broken.” Why Positive News Can Win on TikTok
Is negative news losing its grip?In this episode of Spin Nation, Laurel Ostfield and Emmanuel Caisse sit down with financial journalist and TikTok influencer, Vishesh Raisinghani, to unpack why positive, constructive news is gaining tra...
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