Return On Racing Powered by Vaucher Analytics
Return on Racing is the podcast where motorsport meets money.
Hosted by motorsports business strategist David Vaucher, each episode breaks down how racing teams, sponsors, series, and sim racers can improve sponsorship ROI, manage rising costs, and build sustainable growth models in a rapidly changing industry.
Return On Racing Powered by Vaucher Analytics
Platform Wars: What Video Game Consoles Can Teach Us About Motorsports Regul
Link to the full piece on the Vaucher Analytics website.
Motorsport isn’t just about engineering or entertainment, it’s platform economics in action.
In this episode, we draw a direct line between how video game consoles attract developers and how racing series must attract manufacturers.
The parallels are clear, and the lessons are critical:
- Why the WEC’s Hypercar formula is succeeding as a manufacturer magnet
- How the WRC’s regulatory missteps have weakened its platform
- What racing series can learn from PlayStation’s rise, and avoid from failed gaming platforms
- A framework for building sustainable, attractive motorsport ecosystems
If you want to understand how regulations, economics, and long-term strategy intersect in racing, this episode is for you.
Contact the show: contact@vaucheranalytics.com
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To contact Return On Racing, please send an email to contact@vaucheranalytics.com