Return On Racing Powered by Vaucher Analytics
Return on Racing is the podcast where motorsport meets money.
Hosted by motorsports business strategist David Vaucher, each episode breaks down how racing teams, sponsors, series, and sim racers can improve sponsorship ROI, manage rising costs, and build sustainable growth models in a rapidly changing industry.
Episodes
9 episodes
The Financial Audit That Could Save Your LMGT3 Team Over 100,000 Euros
Direct link to the article on the Vaucher Analytics website.In this episode of Return on Racing, we go...
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Season 1
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Episode 9
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16:04
The True Cost of Racing: A Comprehensive Breakdown of a Hypothetical LMGT3 Seasonal Budget
Link to the full LMGT3 cost breakdown analysis on the Vaucher Analytics website.How much does...
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Season 1
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Episode 8
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11:41
10 Truths About Motorsports Hiding In Plain Sight
Link to the full article on the Vaucher Analytics webpage.In this episode of Return On Racing, we expose 10 truths hiding ...
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Season 1
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Episode 7
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4:45
Finding Motorsports Sponsorship to Go Racing Is About to Get A Lot More Difficult
Link to the full article on Vaucher Analytics' website with supporting links and information.Costs ...
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Season 1
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Episode 6
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12:54
When Access Becomes Chaos: The Fan Safety Crisis Motorsport Is Not Seeing
Link to the full article with associated supporting information.Motorsport has never been safer for drivers,...
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Season 1
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Episode 5
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7:20
Why Sim Racing Campaigns Are An Untapped Goldmine For Automotive and Motorsports Brands
The full script with associated material is linked here on the Vaucher Analytics website.In this episode of <...
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Season 1
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Episode 4
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21:21
The Porsche 963 RSP Is a Masterclass In Motorsports Marketing
The Porsche 963 RSP isn’t just a Hypercar, it’s a masterclass in motorsport marketing. In this episode, we break down why this limited-run showpiece isn’t really about lap times. It’s about brand strategy.From Le Mans timing ...
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Season 1
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Episode 3
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9:54