Lowcountry Revolutionaries

Enterprise Tools for Indie Retailers: The Inventory-ease Revolution

William G. Billotte, PhD

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0:00 | 35:20

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Join Bill and his guests, Michael and Victoria Winter,  They are the husband-and-wife team behind The Ease Co, a retail strategy and consulting agency, and Inventor-ease, an AI-driven inventory platform designed to eliminate manual data entry for retailers.

The business was born from the real-world challenges Victoria has experienced during her 20+ years as an independent retailer. She spent over a decade scaling a successful hybrid brick-and-mortar and e-commerce business before selling it to her employees in 2024.

After years of working alongside Victoria as a co-retailer, Michael stepped back from his career in medicine in 2025 to join Victoria full-time. Over the last year, they have actively managed inventory and operations for independent retailers while building the AI-powered version of Inventor-ease, which allows retailers to drop in their orders and have product data parsed and uploaded directly into Shopify.

Together, they focus on giving independent retailers enterprise-level systems, smarter workflows, and time back to run more sustainable businesses.

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Wear the Movement
Official Lowcountry Revolutionaries merch is now live: soft tees, sharp trucker caps, and polos built for dock walks, King Street hustles, and the everyday grind of building in Charleston. Every purchase supports authentic founder stories and backs causes that strengthen our community.
Wear the movement. Help keep these raw Lowcountry stories free for qualified local entrepreneurs.

Also available:
Lowcountry Wisdom — the official book compiled from the best lessons on the show.
Paperback & Kindle → https://www.amazon.com/dp/B0H2KS5S71

👉 Shop the merch:
https://launcheforce.com/shop/lowcountry-revolutionaries/?utm_source=buzzsprout&utm_medium=episode_shownotes&utm_campaign=neohero-partnership-2026&utm_content=wear-the-movement

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