
What's That Got To Do With Marketing?
Marketing is always changing, full of conflicting advice, and everyone seems to have an opinion. “What’s That Got to Do With Marketing” with Victoria Vickery, Marketing Coach & Trainer for B2B Service Business Owners, shares comical (and unexpected) stories that seemingly have nothing to do with marketing… until they do.
She’ll help you stop second-guessing every post, neglecting your LinkedIn and ghosting your email list. If you’re a time-strapped expert-led business owner, who’s been avoiding the marketing tasks - then this, my friend, is the podcast for you!
Episodes
9 episodes
Bottomless Brunch Marketing
A bunch of girls, a two-hour window, and a bottomless brunch.What could possibly go wrong? Quite a lot, as it turns out and it led to one of Victoria’s funniest (and most revealing) marketing lessons yet.In this episode, you’ll learn...
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Season 1
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Episode 8
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14:49

Capture The Moment Marketing
Ever looked back and realised you missed a moment you can’t get back?That’s exactly what happened to Victoria when she spotted four pairs of shoes lined up in her hallway... a small, emotional reminder that time (and opportunity) doesn’t wa...
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Season 1
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Episode 7
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17:30

Pick 'n' Mix Marketing (Halloween Edition)
Ever walked into a room and realised you’re in the wrong crowd?That’s exactly what happened to Victoria at a Halloween event (a totally embarrassing situation) and it sparked a big lesson for LinkedIn and business growth.In th...
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Season 1
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Episode 6
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22:45

Marrakesh Marketing
Why Authenticity is Your Secret Marketing WeaponWhat does haggling in the souks of Marrakesh have to do with winning clients? More than you think.In this episode, Victoria reveals why ditching the polished persona and...
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Season 1
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Episode 5
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16:23

Pop To The Shop Marketing
Pop to the Shop Marketing: Why Your “Random Acts” Aren’t Growing Your Business.Ever popped into a shop for one thing and come out with a bag full of snacks but nothing for dinner? That’s exactly how many small business owners approach th...
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Season 1
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Episode 4
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18:56

'Dad Said Yes' Marketing
How to Turn “No” into “Yes” in Your Small Business SalesEver feel like your sales hit a wall after the first “no”? You’re not alone.In this episode, Victoria shares a funny family story that perfectly illustrates how persis...
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Season 1
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Episode 3
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14:18

Antimacassar Marketing
Think Upgrades! The Small Change That Transforms Your Marketing & RevenueEver splashed out on an “upgrade” that didn’t quite deliver? From first-class train seats, to beach cabanas that blew the budget… Victoria’s upgrade obse...
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Season 1
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Episode 2
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12:44

Raw Chicken Marketing
Through a hilarious kitchen disaster, with a chicken on the loose, Victoria reveals the lessons every small B2B expert-led business owner needs to grab hold of their marketing and stop leaving their success to chance. In this episod...
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Season 1
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Episode 1
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16:04

[Trailer] Introducing "What's That Got To Do With Marketing?"
Marketing is always changing, full of conflicting advice, and everyone seems to have an opinion. “What’s That Got to Do With Marketing” with Victoria Vickery, Marketing Coach & Trainer for B2B Service Business Owners, shares comical (...
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Season 1
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1:56
