Found in AI: AI Search Visibility, SEO, & GEO
Found in AI is a podcast for marketers, founders, and content strategists who want to understand—and win—AI search visibility in the new era of search.
Hosted by Cassie Clark, fractional content strategist and AI search optimization expert, the show explores how platforms like ChatGPT, Perplexity, Gemini, and Google’s AI-powered search experiences discover, select, and surface content.
Each episode breaks down real-world experiments, SEO, GEO / AEO, and content marketing strategies designed to help brands get found in AI-generated answers, not just traditional search results.
You’ll learn how to:
-Optimize content for AI-driven search and answer engines
-Blend traditional SEO with AI search optimization
-Build entity authority across search, social, and AI platforms
-Drive traffic, leads, and trust as search behavior continues to evolve
If you’re trying to future-proof your content strategy and understand how AI is reshaping discovery, Found in AI gives you the frameworks, insights, and tactics to stay visible—wherever search happens next.
Episodes
What Do Bing’s AI Performance and ChatGPT Ads Mean for Search?
What is an AI Visibility Audit? (And Do You Need One?)
What Does Microsoft’s AEO/GEO Guide Mean for Ecommerce?
How Should Brands Measure Visibility in AI Search?
Can You Opt Out of AI Search Without Losing Visibility?
What Does Entity Authority Actually Look Like in AI Search?
What Do ChatGPT Ads Actually Change for Brands?
What Is Digital PR and How Does It Build Authority in AI Search?
Why Are Discovery and Checkout Moving Inside AI Search?
If No One Clicks Anymore, What Is a Website For?
Why Is Reddit Replacing TikTok as a Search Tool for Gen Z?
How Should You Plan Your Q1 Content Strategy for AI Search in 2026?
What Does Google Search Console’s New Beta Reveal About AI Visibility?
How Is AI Search Changing What Actually Works in SEO?
Does Domain Authority Still Matter in AI Search? (A 96-Hour Case Study)
What Does Gemini 3 Flash Mean for the Future of AI Search?
Why Do Reddit Comments Matter More Than Posts in AI Search?
Why Is Google Testing AI Mode in Search?
How Do AI Engines Decide What to Cite? The FSA Framework Explained
Why Does Reddit Dominate AI Overviews and AI Search Results?
How Do You Future-Proof SEO in an AI-First Search World?
How Can Smaller Sites Get Cited in ChatGPT?
How Do You Build an AEO Strategy That Keeps Your Brand Visible in AI Search?