The Fuck It Shift
Sometimes the only way forward is to stop caring about what you should do—and start doing what you must do.
Hosted by Adam Ross, The Fuck It Shift is about breaking free from rock bottom and rewriting your story. Over a decade ago, Adam was broke, divorced, and starting over with nothing. Today, he’s built himself back up into a multi-millionaire. Through raw conversations, hard-earned lessons, and unfiltered truth, Adam shares the mindset shifts, strategies, and stories that helped him rebuild—and how you can too.
If you’ve ever felt stuck, defeated, or ready to throw it all away, this podcast is your reminder that sometimes the most powerful move you can make is to say, “Fuck it”—and shift.
The Fuck It Shift
The Real Reason You’re Still Miserable at Work
You’re not stuck — you just agreed to less than you deserve.
In this episode of The Fuck It Shift, host Adam Ross breaks down the real reason people feel trapped in jobs, routines, and lives they hate. It’s not bad luck — it’s low standards. Adam shares how walking away from a high-paying job to rebuild from scratch taught him that freedom doesn’t come from quitting, it comes from raising the bar on what you accept.
This isn’t about motivation. It’s about ownership. If you feel stuck, burnt out, or waiting for someone to save you — this episode will remind you that no one’s coming. It’s you. Always has been.
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