The Fuck It Shift
Sometimes the only way forward is to stop caring about what you should do—and start doing what you must do.
Hosted by Adam Ross, The Fuck It Shift is about breaking free from rock bottom and rewriting your story. Over a decade ago, Adam was broke, divorced, and starting over with nothing. Today, he’s built himself back up into a multi-millionaire. Through raw conversations, hard-earned lessons, and unfiltered truth, Adam shares the mindset shifts, strategies, and stories that helped him rebuild—and how you can too.
If you’ve ever felt stuck, defeated, or ready to throw it all away, this podcast is your reminder that sometimes the most powerful move you can make is to say, “Fuck it”—and shift.
Podcasting since 2025 • 48 episodes
The Fuck It Shift
Latest Episodes
Why Action Isn’t Working the Way You Expect
In this episode of The Fuck It Shift, Adam Ross challenges a common frustration: doing all the “right” things but still not seeing results.Adam breaks down why action alone isn’t enough—and how taking steps without real belief often lead...
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Season 1
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Episode 47
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13:55
January Didn’t Go as Planned and You Want to Quit? Listen to this
In this episode of The Fuck It Shift, Adam Ross speaks directly to anyone who started the year motivated, worked hard through January, and now feels discouraged enough to quit.Adam breaks down why treating January like a deadline sets pe...
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Season 1
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Episode 46
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1:35
The Difference Between Feeling Stuck and Having No Direction
In this episode of The Fuck It Shift, Adam Ross breaks down why most people who say they feel “stuck” aren’t actually trapped—they’re simply operating without a real plan or a meaningful why.Adam explains why tying your motivation to inc...
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Season 1
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Episode 45
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16:23
Discipline Is Freedom
In this episode of The Fuck It Shift, Adam Ross breaks down why discipline isn’t punishment or restriction—but the foundation that creates real freedom.Drawing from his own experience rebuilding from rock bottom, Adam explains the differ...
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Season 1
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Episode 44
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9:53
Why the Self-Help Industry Keeps You Stuck… If You Let It
In this episode of The Fuck It Shift, Adam Ross takes a hard look at the self-help industry—and why consuming more advice often feels productive while quietly delaying real change.Adam breaks down how books, seminars, and motivational co...
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Season 1
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Episode 43
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10:47