What's the Point?
What’s the Point? is the podcast for founders, marketers, and talent leaders who want straight-talking advice that drives business growth.
Hosted by three seasoned marketing leaders with deep roots in recruitment, tech, and scaling businesses, we cut through the noise to ask the tough questions, and share what actually works.
From marketing myths and AI hype to talent strategy and commercial realities, we bring honest conversation, practical playbooks, and the occasional rant - all to help you lead smarter and grow faster.
For people who care about impact, not just influence.
What's the Point?
#2 - Your CEO Thinks They Know Marketing, What Now?
Recruitment marketing is changing-fast. In this episode, we explore what that means for marketers and recruitment leaders alike. From shifting expectations to the rise of data-driven strategies, here’s what you need to know to stay ahead.
In this episode, we cover:
- The evolution of recruitment marketing
- Why being “strategic” matters more than ever
- Proving marketing’s impact to leadership
- Building resilience and adaptability