What's the Point?
What’s the Point? is the podcast for founders, marketers, and talent leaders who want straight-talking advice that drives business growth.
Hosted by three seasoned marketing leaders with deep roots in recruitment, tech, and scaling businesses, we cut through the noise to ask the tough questions, and share what actually works.
From marketing myths and AI hype to talent strategy and commercial realities, we bring honest conversation, practical playbooks, and the occasional rant - all to help you lead smarter and grow faster.
For people who care about impact, not just influence.
What's the Point?
#9 Resilience, Bounce-back & Community Growth - James Mayes, Co-Founder of Rodeo
In this episode, the team sits down with James Mayes, Co-Founder of Rodeo and former CEO of Mind the Product, to explore how genuine human connection still sits at the heart of business growth, even in an AI-driven world.
James shares his extraordinary journey from recruitment to founding and exiting one of the world’s most respected product communities, and now building Rodeo, a platform reimagining how event and media businesses connect people, data, and purpose.
Together, we unpack:
* The fine line between events and community — and why one should always fuel the other
* Why the best communities grow organically, not through control
* How hybrid work and digital noise have reignited the need for real human connection
* Building trust, authenticity, and social impact in the age of AI
* The role of community in learning, leadership, and professional development
* How to build purpose-led tech that still puts people first
This conversation is honest, moving, and deeply human — full of lessons for marketers, founders, and anyone who believes in the power of bringing people together.