The FoolProof FSBO Podcast

Listing Description Secrets That Triple Your Save Rate

Tim Street Season 1 Episode 2

Your listing description isn’t just words — it’s either killing your FSBO sale or fueling a bidding war. Most homeowners waste their first sentence on zombie copy like “Beautiful 3-bedroom, 2-bath home…” and wonder why buyers scroll past.

In this episode, you’ll learn how to:

  • Write headlines that hook buyers in the first 40 characters on mobile
  • Turn “flaws” into features that buyers actually want
  • Lead with what makes your home unique (not buried in paragraph three)
  • Use the right words to attract serious buyers and repel lowballers
  • Create memory anchors so your house stands out after 10 showings
  • Multiply engagement with smart photo captions buyers can’t ignore

Buyers don’t want specs — they want a story they can live in. Learn the secrets that triple save rates and spark offers by selling the lifestyle, not just the square footage.

Intro

Outro